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COB 300D exam 2 questions with correct answers graded A+ $12.99   Add to cart

Exam (elaborations)

COB 300D exam 2 questions with correct answers graded A+

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  • Course
  • COB 300D
  • Institution
  • COB 300D

COB 300D exam 2 questions with correct answers graded A+

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  • September 11, 2024
  • 7
  • 2024/2025
  • Exam (elaborations)
  • Questions & answers
  • COB 300D
  • COB 300D
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BravelRadon
COB 300D exam 2

convenience products - correct answer ✔✔frequently purchased, inexpensive, and readily available



shopping products - correct answer ✔✔people spend additional time making comparisons



specialty products - correct answer ✔✔seek it out to the exclusion of all others



unsought products - correct answer ✔✔products purchased to solve a sudden problem, in which the
products are ones that customers are unaware of and that people don't necessarily think of buying



installation products - correct answer ✔✔facilities and nonportable major equipment



accessory equipment - correct answer ✔✔does not become a part of the final product but is used in the
production process or office activities



raw materials - correct answer ✔✔becomes a part of the final product but cannot be seen in it



component part - correct answer ✔✔part of the final product that you can pick out and see



process materials - correct answer ✔✔used in the production process of other products and cannot be
identified in the final product



MRO supplies - correct answer ✔✔maintenance, repair, and operating items that are used in operations
and help facilitate production



when do industry profits peak? - correct answer ✔✔at the growth stage



when do industry sales peak? - correct answer ✔✔at the maturity stage

, steps in the product adoption process - correct answer ✔✔awareness, interest, evaluation, trial,
adoption



what happens in the awareness stage of the product adoption process? - correct answer ✔✔the buyer
becomes aware of the product



what happens in the interest stage of the product adoption process? - correct answer ✔✔the buyer
seeks out information and is receptive to learning about the product



what happens in the evaluation stage of the product adoption process? - correct answer ✔✔the buyer
weighs the pros and cons against the competition



what happens in the trial stage of the product adoption process? - correct answer ✔✔the buyer
examines or tries the product to see if it meets their needs



what happens in the adoption stage of the product adoption process? - correct answer ✔✔the buyer
purchases the product and is expected to use it again



the beginning of the product adoption curve - correct answer ✔✔innovators and early adopters



the middle of the product adoption curve - correct answer ✔✔early and late majority



the end of the product adoption curve - correct answer ✔✔laggards



risks of buying a brand new product - correct answer ✔✔could have defects, might not be compatible
with existing products, not much support, might not make it to mass market



packaging - correct answer ✔✔development of a container to hold a product and conveys vital
information about the product

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