Hubspot Social Media Certification Exam Questions & Correct Answers | New & Revised
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Course
Hubspot
Institution
Hubspot
Which network has the longest life for a piece of content? - Correct Answer Pinterest
True or false? A buyer persona is as important as business objectives when developing a social media strategy. - Correct Answer True
Why would you want a service to help you manage and discover influence...
Hubspot Social Media Certification Exam Questions
& Correct Answers | New & Revised
Which network has the longest life for a piece of content? - Correct Answer Pinterest
True or false? A buyer persona is as important as business objectives when developing a social media
strategy. - Correct Answer True
Why would you want a service to help you manage and discover influence? - Correct Answer To identify
individuals who have the biggest following and high social clout
True or false? The best way to choose the right social media tool is to think about your business goals,
then narrow down your choices based on that goal criteria. - Correct Answer True
What do senior leaders care about when it comes to your social media plan? Choose all that apply. -
Correct Answer Competitive advantage, customer satisfaction, and return on investment
True or false? Simon Sinek says that people want to buy what you have. They don't care about what you
believe. - Correct Answer False
True or False? In social media, a service level agreement (SLA) refers to how much time passes between
when a customer reaches out and when the company responds. - Correct Answer True
What is the biggest challenge that most social media practitioners have? - Correct Answer Getting
executive buy-in for social ideas
Which of the below is not one of the five types of social media models? - Correct Answer
True or False? You should revisit your KPIs every 18 months. - Correct Answer False
When it comes to social listening, how do you know which social networks to start with? - Correct
Answer
, How can social media monitoring inform your sales and product teams? - Correct Answer Customer
feedback, whether positive or negative, can help sales people and product teams better solve for the
customers needs
Why do you need to develop a business case for a new social monitoring technology? - Correct Answer
To clearly outline the expected value gained from a software investment and set the expectation with
your manager of how you'll realize the value
What should you do if your competitor has a big public blunder? - Correct Answer Maintain a healthy
approach and have empathy for the company's missteps. Reply thoughtfully and empathetically to posts
where appropriate
True or false? Content is only used during the attract and delight stages of the inbound methodology. -
Correct Answer False
Fill in the blank: Instagram stories are a great way to _____________. - Correct Answer Drive traffic and
engagement
Why are hashtags helpful? - Correct Answer to aid search, track campaigns, and to influence the
creation of user-generated content
When developing your brand's tone, _______ is key. - Correct Answer Context
True or false? Jumping onto an unrelated hashtag to promote your material is spammy. - Correct Answer
True
True or false? The longer your social posts, the more likely that content will be seen and re-shared. -
Correct Answer False
Visual images are usually things like ________. Choose all that apply. - Correct Answer photos
infographics
animated GIFs
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