What are 4 ways to increase job creation? - ✔✔Reduce interest rates, spend on public works,
spend on
unemployment benefits, and cut business payroll taxes for new hires
multinational corporation - ✔✔An organization that manufactures and markets products in
many
different countries and has multinational stock ownership and multinational management
What can have a positive economic effect? - ✔✔Multinational corporations
T/F Transnational business is considered diversifying the investment? - ✔✔T
Market Entry Strategies - ✔✔various tactics that managers use to enter foreign markets
direct exporting - ✔✔practice by which a company sells its products directly to buyers in a
target market
Licensing - ✔✔the legal process whereby a licensor allows another firm to use its
manufacturing
process, trademarks, patents, trade secrets, or other proprietary knowledge
Franchising - ✔✔A contractual agreement between a franchisor and a franchisee that allows
the
, franchisee to operate a business using a name and format developed and supported by the
franchisor.
Standardization strategy - ✔✔When a company decides to ignore different segments, and
produce a
standardized product for the average consumer.
multidomestic strategy - ✔✔when multinational firms enable individual subsidiaries to
compete
independently in domestic markets
Transnational Strategy - ✔✔strategy that attempts to combine the benefits of a localization
strategy
(high local responsiveness) with those of a global-standardization strategy (lowest-cost
position
attainable)
Foreign Direct Investment - ✔✔Investment made by a foreign company in the economy of
another
country.
FDIs are used in.... - ✔✔open markets not closed markets for investors
What are the types of FDIs? - ✔✔Horizontal, vertical and conglomerate