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Straighterline Micro Chapter 14: Retail Pricing Exam Q's Questions and Answers 2024/2025( A+ GRADED 100% VERIFIED). $11.49   Add to cart

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Straighterline Micro Chapter 14: Retail Pricing Exam Q's Questions and Answers 2024/2025( A+ GRADED 100% VERIFIED).

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Straighterline Micro Chapter 14: Retail Pricing Exam Q's Questions and Answers 2024/2025( A+ GRADED 100% VERIFIED).

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  • September 25, 2024
  • 3
  • 2024/2025
  • Exam (elaborations)
  • Questions & answers
  • Straighterline Micro Chapter 14: Retail Pricing
  • Straighterline Micro Chapter 14: Retail Pricing
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Straighterline Micro Chapter 14: Retail
Pricing
Exam Q's
TRUE OR FALSE: Generally, as the price of a product increases, sales for the product will
increase. - ANS False: decrease

TRUE OR FALSE: The high/low pricing helps sell slow-moving merchandise - ANS True

Which of the following is set by vendors by withholding benefits such as cooperative advertising
or even refusing to deliver merchandise to non complying retailers?
a. Predatory pricing
b. Horizontal pricing
c. Bait and switch
d. MSRP pricing - ANS d. MSRP pricing

Which statement is true about an EDLP strategy?
a. Slow-selling merchandise can be sold by discounting the price
b. The use of EDLP increases the need for advertising
c. EDLP retailers do not have to incur the labor costs of changing price tags. d. Customers need
to wait for prices to go on sale - ANS c. EDLP retailers do not have to incur the labor costs of
changing price tags

What term refers to the process of charging different prices for good or services depending on
the time of day, week, or season?
a. Predatory pricing
b. Bait and switch
c. Coupons
d. Dynamic pricing - ANS d. Dynamic pricing

Reductions in the initial retail prices are known as
a. markdowns
b. keystoning prices
c. fixed costs
d. variable costs - ANS a. markdowns

_____is offering two or more different products or services for sale at one price.
a. Odd pricing
b. Keystoning

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