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COMM RELS 257 midterm edit 1 Exam Study Guide

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  • COMM 257

COMM RELS 257 midterm edit 1 Exam Study Guide. 3 points of mystification - answer1. who has access to art 2. possibility of multiple explanations of the piece influenced by a person's experience 3. form/composition/color elevated to extreme heights; loses meaning 4 ways reproductions affect me...

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  • September 29, 2024
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  • 2024/2025
  • Exam (elaborations)
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  • COMM 257
  • COMM 257
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COMM RELS 257 midterm edit 1 Exam
Study Guide.


3 points of mystification - answer✔1. who has access to art


2. possibility of multiple explanations of the piece influenced by a person's experience

3. form/composition/color elevated to extreme heights; loses meaning


4 ways reproductions affect meaning - answer✔1. Fragments meaning


2. Distort

3. Loses originality

4. Changes context


4 things about oil painting - answer✔1. Social status


2. Idea of Possession

3.Type of Currency

4. Allowed imagery with texture (revolutionary)


Advertising is less about _________ and more about _________ - answer✔ownership / envy


We are not a material culture but a ______________ culture - answer✔status

, ©BRAINBARTER 2024/2025


Uses art to ___________ products - answer✔elevate


Uses __________ features through models - answer✔mythological


Sexuality in Advertising - answer✔less of a focus on product and more of a focus on becoming

the advertised


Sense of false freedom/ability to chose - answer✔"Advertising steals your happiness and sells it

back to you for the price of the product"


Artistic Intelligence - answer✔ability to solve problems or create products that are valued in

more than one cultural setting


Theory of Multiple Intelligences - answer✔multiple different intelligences; art isn't one but uses

a combo


2 main intelligences emphasized in Western culture - answer✔1. linguistic


2. logical-mathmatical


Advertising portrays ______ - answer✔ideals/aspirations instead of reality


Firth's Method - answer✔1. Surface meaning


2. Intended meaning

3. Cultural meaning


Aesthetic means _____ - answer✔Greek for sensation or perception

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