BSG Quiz #1 and Answers
which of the following statements about the company's competitive efforts in a region on it's regional market share and number of branded pairs sold is false?
Achieving a competitive advantage on brand advertising in a given region requires a company to boost its brand adv...
BSG Quiz #1 and Answers
which of the following statements about the company's competitive efforts in a region on
it's regional market share and number of branded pairs sold is false? - answer
Achieving a competitive advantage on brand advertising in a given region requires a
company to boost its brand advertising expenditures to an amount that exceeds the
expenditures of every other company in the region.
Which one of the following is NOT a component of the total compensation package for
production workers at your company's production facilities? - answer Year-end
bonuses tied to the size of the increase in each production team's productivity (annual
number of pairs produced)
Which of the following statements about the importance of each competitive factor (but
especially such highly influential factors as selling prices, S/Q ratings, and number of
models/styles offered) in determining company sales volumes and market shares in a
particular geographic region is false? - answer Tiny cross-company differences on a
highly influential competitive factor (like selling prices, or S/Q ratings or models/styles)
nearly always have a bigger impact on a company sales/ market shares in a region than
do large differences on less influential competitive factors like mail-in rebates or
expenditures for retailer support.
Which of the following financial measures are used to determine a company's credit
rating? - answer Its default risk ratio, debt-asset ratio, and interest coverage ratio
The reject rates at the company's footwear production facilities are a function of such
factors as - answer The size of the incentive payment per non-defective pair
produced, per pair spending for TQM/ Six Sigma quality control efforts, the number of
models/ styles comprising the company's product line, and the installation of production
improvement upgrade option A.
Which of the following is the most important competitive factor in determining a
company's ability to secure contracts to supply private-label footwear to large multi-
outlet retailers of athletic footwear in a particular geographic region? - answer The
price at which the company offers to supply the retailers with private-label pairs
The company's shipments of newly-produced branded and private-label footwear from
its plants to its regional distribution centers are subject to - answer Prevailing per pair
shipping charges from plant(s) to regional distribution center(s) plus any applicable
import tariffs and exchange rate adjustments on cross-region shipments
The three competitive factors that impact only Internet sales and market share in a
region include - answer Expenditures for search evince advertising and the average
retail price charged for the models/styles available at each company's website.
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