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NUSC 4272: Food Service Systems Management II Midterm Exam Questions and Answers (100% Pass) $12.49   Add to cart

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NUSC 4272: Food Service Systems Management II Midterm Exam Questions and Answers (100% Pass)

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  • NUSC 4272
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  • NUSC 4272

marketing consists of individual and organization activities that facilitate and expedite satisfying exchange relationships in a dynamic environment through the creation, distribution, promotion, and pricing of goods, services, and ideas American Marketing Association views marketing as ...

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  • October 12, 2024
  • 18
  • 2024/2025
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  • NUSC 4272
  • NUSC 4272
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1 | P a g e | © copyright 2024/2025 | Grade A+




NUSC 4272: Food Service Systems
Management II Midterm Exam
Questions and Answers (100% Pass)
marketing


✓ consists of individual and organization activities that facilitate and

expedite satisfying exchange relationships in a dynamic environment

through the creation, distribution, promotion, and pricing of goods,

services, and ideas




American Marketing Association


✓ views marketing as an organizational function and set of processes for

creating, communicating, delivering value to customers and for

managing customer relationships in ways that benefit the organization

and stakeholders




macro-marketing


✓ look at economy's entire marketing system, the objective is to create

goods and services and make them available when and where they

are needed




economy

Master01 | October, 2024/2025 | Latest update

, 1 | P a g e | © copyright 2024/2025 | Grade A+

✓ producers + consumers




producers


✓ concerned with their income and production




consumers


✓ concerned with what you can buy with your money




micro-marketing


✓ looking at individual company, smaller approach




western economics


✓ -market driven, consumers decide how much they are willing to

purchase and production is based off that

-price fluctuates based on the needs of the consumers and how much the

producer is wanting to sell




value exchange


✓ the seller has something of value (goods, ideas, services) and the

buyer has something of value (money, credit, labor, goods)



Master01 | October, 2024/2025 | Latest update

, 1 | P a g e | © copyright 2024/2025 | Grade A+

Law of Diminishing Demand


✓ -As the price increases the consumer(demand) purchases less, while

when the price decreases the consumer purchases more

-As the price increases the seller (supply) produces more, while the when the

price decreases the seller produces less


-In the middle of this is the equilibrium price: selling price




Late 1800s:


✓ -Industrial Revolution

-beginning of mass production and marketing


-products made more economically




1920:


✓ -advertising and sales focus

-automobile rise


-trying to sell people on products being made




1950s:


✓ -after WWII

-marketing and department companies rise


Master01 | October, 2024/2025 | Latest update

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