BUSM EXAM 3 Questions With Solutions
a pharmaceutical firm wants to expand its offering by coming up with new drugs to treat Type Il
diabetes. What would be a primary activity for this firm? research and development
The amount of value a firm creates is measured by the difference between its co...
a pharmaceutical firm wants to expand its offering by coming up with new drugs to treat Type Il
diabetes. What would be a primary activity for this firm? research and development
The amount of value a firm creates is measured by the difference between its costs of
production and the quality that consumers perceive in Its products
true or false
as competition intensifies, global standardization strategies and transnational strategies tend to
become less viable, and managers need to direct their companies toward either an international
strategy or a localization strategy false
shift toward global standardization/ transnational strategy in advance of competitors
true or false
Establishing a low-cost position is a way a firm can ward off new competition C true
true or false
A firm's strategy can be defined as the actions that managers take to attain the goals of the firm.
true
, BUSM EXAM 3 Questions With Solutions
true or false
The preeminent strategic goal for most firms is to maximize the firm's presence in the global
marketplace. true
true or false
One of the sources of economies of scale is the ability to spread fixed costs over a small volume.
false
economies of scale lowers a firms unit costs and increase profitability
true or false
Threats of protectionism, economic nationalism, and local content rules dictate that international
businesses manufacture locally. true
true or false
As competition intensifies, global standardization strategies and transnational strategies tend to
become less viable, and managers need to direct their companies toward either an international
strategy or a localization strategy. false
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