Business Acumen C201 WGU BEST
STUDYNG MATERAL LATEST UPDATE WITH
QUESTONS AND VERIFIEID ANSWERS NEW
VERSION GRADED A.
who can increase and decrease the money supply by buying and selling Treasury
securities.
- ANSWER FED
Protects investors by pursuing civil actions against businesses for violations. -
ANSWER SEC
Which financial statement provides managers a picture of cash needed for day-to-day
operations? –
ANSWER statement of cash flows
Which financial statement is a permanent statement? - ANSWER balance sheet
Which two financial statements would be reviewed by potential buyers?
- ANSWER Statement of owner's equity and balance sheet
Depreciation is a non-cash expense on which statement? - ANSWER statement of cash
flows (depreciations)
Which ratio is considered satisfactory liquidity using the liquidity ratio?
- ANSWER 2:1
Which ratio is considered adequate liquidity using the quick ratio? - ANSWER 1:1
What does a calculated liquidity ratio of 2.5 indicate? –
ANSWER $2.50 in assets for every $1.00 in liability
Which indicates better performance in inventory turnover? - ANSWER high inventory
turnover ratio
Why do we avoid an over-reliance on borrowing?
- ANSWER to gain leverage
How often do firm's prepare a cash budget? - ANSWER monthly
What does the income statement examine?
- ANSWER revenue, expense, and profit
,This ratio explains the leverage of a firm. –
ANSWER debt ratio
An accounting method that measures the performance and position of a company by
recognizing economic events regardless of when cash transactions occur. - ANSWER
accural
what is used to build the statement of owner's equity.
- ANSWER income statement
what is also used to build the statement of owner's equity - ANSWER balance sheet ( as
part of owner's equity)
Which part of the organizing process aids in effective and efficient progress toward
planned goals and often results in changes within the organization?
- ANSWER Evaluating results
What is the result of a company increasing the delegation of authority and the span of
control?
- ANSWER Increased number of direct reports per manager
Which two key elements does an effective organization include? - ANSWER Human
interaction, structure
Why does a line organizational structure function most effectively in a crisis situation? -
ANSWER It established a direct flow of authority
Number the seven steps in the recruiting and interviewing process from first to last. -
ANSWER 1) Define job requirements, 2) Contact and visit colleges for
applicants/interns, 3) Conduct employment tests, 4) Review resumes, 5) Conduct
candidate interviews, 6) Follow up interviews, 7) Hiring determination
Which primary driver does management use for an organization's structure?
- ANSWER Achievement of company goals
Which step in the organizing process results in management group work activities into
units within the organization? - ANSWER Departmentalization
A high tech startup company is launching a marketing campaign for its new social
media portal by highlighting how the portal exceeds the connectivity and collaboration
capabilities of all other social media sits. Which type of competitive advantage is this
company leveraging?
- ANSWER Customer loyalty
, Which marketing strategy is devoted to maintaining continuous bottom line prices than
relying on short term price cutting tactics such as cents off coupons, rebates, and
special sales?
- ANSWER Everyday low pricing
When would a pull promotional strategy enhance a competitive advantage to market a
product better than a push strategy?
- ANSWER When demand for the product is driven by the end user
Which marketing tool is essential to building an effective relationship marketing
campaign? - ANSWER An affinity program
Which element of the promotional mix has the advantage of messaging that can be
tailored for each customer, but the disadvantage of a high cost per contact?
- ANSWER Personal Selling
What three factors should be addressed in a successful marketing plan? Choose 3
answers. - ANSWER Target Market, Sales revenue goals, Plan implementation timeline
(not on list, marketing budget)
Which three characteristics are measured in demographic segmentation? Choose 3
answers
- ANSWER Race and ethnicity, Income, Household size
In which three ways does business-buying behavior differ from consumer-buying
behavior? Choose 3 answers - ANSWER Buyers face organizational influences in
addition to their own preferences, purchasers often invite selected providers to bid on a
purchase, a group or committee often makes decisions
Which three conditions, in a global selling environment, should a small company
leverage to create a competitive advantage? Choose 3 answers
- ANSWER cultural homogeneity, mobility of labor, local labor costs
With which two types of products does a marketing strategy rely on advertising more
than personal selling? Choose 2 answers.
- ANSWER Consumable supplies, accessories to primary products
After years of marketing a body lotion, a cosmetics company begins promoting the
lotion as an the lotion as an insect repellent as well. In which three product life cycle
extension strategies did this company engage? Choose 3 answers
- ANSWER Adding new users, finding new uses for the product, increasing frequency
of use.
What are three ways that an effective brand name can influence consumer product
recognition? Choose 3 answers
- ANSWER It conveys an image, it depicts trademark protection, it reflects brand equity.
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