2024-2025 Inside LVMH Exam Questions And
100% Correct Answers
Which of these Maisons is the oldest? - Answer CHAUMET
What are the key drivers for Selective Retailing Maisons? - Answer - Constant innovation
- Personalization of relationships
- Transforming shopping in a unique experience
Which Fashion House within the Group was founded in 1846? - Answer Loewe
How many stores does LVMH manage? - Answer More than 6,000 stores
LVMH Operating Model has six pillars. Which one is not correct? - Answer Centralized
Organization
How many employees are there in LVMH, and how many of them are women? -Answer
213,000 employees, of which 71% are women
How many Maisons are part of the LVMH Group? -Answer More than 75
Which business sector at LVMH generated the highest share of revenues in 2023?
-Answer Fashion & Leather Goods
Which is the oldest Maison of the Perfumes & Cosmetics division? -Answer Officine
Universelle Buly
, Which is the oldest wine estate and youngest brand in the Wines & Spirits division? -
Answer Domaine des Lambrays (oldest) & Eminente (youngest)
Which of the following features can be used to measure the luxury level of an offer? -
Answer - Quality
- Scarcity
- Delivery of experimental rewards
- Signed by brands
- Controlled channel
- Personalized service
- Price
Correct sentences related to LVMH omnichannel strategy: Answers - Omnichannel is a
customer-focused approach based on the guarantee of the continuity, quality, and
continuity of customer experience everywhere and any time.
- Omnichannel customer experience created by cross-collaboration of all teams, all
departments, and through all activities - from warehouses to stores.
Distribution: Does Brick and Mortar remain an important part of the Luxury story? ANS
Yes
By 2030, according to Bain & Company, China will be the largest market for personal
luxury goods. ANS Agree
Fashion & Leather Goods Maisons - How do they create value for their clientèle through
unique customer experiences? ANS By mastering distribution
This for Erwan Rambourg the young generation of luxury buyers have changed the face
of the luxury industry in some aspects, such as: casualization, social media or values. -
Answer True
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