E-COMMERCE CHAPTER 10 TEST QUESTIONS AND ANSWERS (ALREADY PASSED)
1 view 0 purchase
Course
E-COMMERCE CHAPTER 10
Institution
E-COMMERCE CHAPTER 10
E-COMMERCE CHAPTER 10 TEST QUESTIONS AND ANSWERS (ALREADY PASSED)
1) Which of the following is not a current trend in online content?
A) Sales of music in digital form produce more revenue than sales of physical units.
B) Readership of newspapers in print form continues to exceed online readersh...
E-COMMERCE CHAPTER 10 TEST QUESTIONS AND ANSWERS (ALREADY PASSED)
1) Which of the following is not a current trend in online content?
A) Sales of music in digital form produce more revenue than sales of physical units.
B) Readership of newspapers in print form continues to exceed online readership.
C) E-book sales growth slows.
D) Explosive growth of the mobile platform accelerates the transition to digital content. - Answers
Answer: B
2) Cord cutters and cord shavers are shrinking the number of pay TV households yearly by
approximately:
A) 1%.
B) 5%.
C) 10%.
D) 15%. - Answers Answer: A
3) Which of the following forms of media generate the most revenue?
A) television
B) Internet
C) newspapers
D) box office - Answers Answer: A
4) Music streaming is growing at ________ a year.
A) 10%
B) 30%
C) 50%
D) 70% - Answers Answer: B
5) Well over ________% of television viewers multitask while watching television.
A) 20%
B) 40%
, C) 60%
D) 80% - Answers Answer: C
6) Which of the following is the fastest growing segment of media revenues?
A) magazines
B) home video
C) Internet media
D) radio - Answers Answer: C
7) Which of the following was the top online video site in 2015 in terms of number of viewers?
A) Google Sites
B) Facebook
C) AOL
D) Yahoo Sites - Answers Answer: A
8) All of the following are examples of technology convergence except:
A) the iPad.
B) Amazon Books Publishing.
C) Apple TV.
D) smartphones. - Answers Answer: B
9) All of the following are aspects of content convergence except:
A) language.
B) design.
C) production.
D) distribution. - Answers Answer: A
10) Which of the following occurs first in the process of content convergence related to books?
A) media integration
B) media migration
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller TutorJosh. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $5.99. You're not tied to anything after your purchase.
