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Marketo Certified Expert Exam Sample Questions | 100% Pass

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Marketo Certified Expert Exam Sample Questions | 100% Pass

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  • October 29, 2024
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  • 2024/2025
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Marketo Certified Expert Exam
Sample Questions | 100% Pass


Which folder in the Design Studio do uploaded images and assets go? - ✔✔Images and
Files folder



Which statement is true regarding an anchor entry? - ✔✔It is used as a reference
when rescheduling all entries in a program



Which of the following channel types would you use if creating a new program for lead nurture?
- ✔✔Engagement




When would you use a static list? - ✔✔When you want to import leads form another system



When adding filters to a Smart List, which feature allows you to control how they are applied?
- ✔✔Smart List Rules Logic




When editing a channel, you see the same number associated with two Program statuses:
REJECTED 30 | WAIT LISTED 30. Which does this imply? - ✔✔A change program status
flow step will allow a lead to move between the two statuses at any time.

,The Assets tab of a program allows you to: - ✔✔View all local program assets at a glance




How do you add an additional Tag Value to an existing Tag Type? - ✔✔Go to Admin > Tags
> New > Add New Tag Value



The Remove from Flow action is used to: - ✔✔Stop a lead from progressing in a
Smart Campaign



Which of the following describes a Static List? - ✔✔A container for a set of leads




What is an email auto response? - ✔✔A trigger campaign email sent in response to a
specific action.



A marketer wants to manually upload a list of leads in Marketo. What list format should they
use? - ✔✔CSV (Comma separated values)




Which of the following is an add choice in the send email flow step in a Marketo Campaign? -
✔✔Random sample




When sending an HTML email, it is best practice to do which of the following? - ✔✔Create
a text version

, A marketer has created the following smart list WEB PAGE: IS BLOG.MARKETO.COM.
Which leads will the smart list include? - ✔✔All known leads that visted blog.marketo.com.



Which of the following is NOT a good use of the Change Data Value flow actions in marketo? -
✔✔Clean up of duplicate records




Why can asset names be reused in different Marketo programs? - ✔✔The program name is
pre pended to every asset.



A marketer wants to personalize a landing page, which of the following should he/she use? -
✔✔Tokens




If you want to see anonymous visitors to your websites, which of the following report would
you run? - ✔✔Web page activity report




A marketer only wants to ask US leads for their state on a form, which functionality
should he/she use? - ✔✔Visibility rules




Which of the following is one way a lead can become known to marketo? - ✔✔The lead fills
out a marketo form.



A marketer wants to use tokens to add more personalized text to a landing page. How can the
marketer do this? - ✔✔By selecting New token in the Property Sheet

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