Salesforce CDP Exam Questions and
Answers
Which data model type in Salesforce CDP defines interactions with party?
A. Sales Order
B. Transaction
C. Engagement
D. Individual - ANSWER-C. Engagement
What modeling format describes the Individual and Contact Point objects?
A. Jagged
B. Normaliz...
D. Salesforce Data Extensions - ANSWER✔✔-C. Shared data extension
Which two steps are required when setting up a marketing cloud activation? - ANSWER✔✔-B. Choose an
activation target
D. Select the email contact point
Which two files are activated to Cloud file storage to publish segment? - ANSWER✔✔-B. A file that
contains the segment definition
C. A file that contains the segment members with additional attributes
What is the recommendation for activation when multiple data sources are brought into CDP? -
ANSWER✔✔-C. Use Identity Resolution and activate on Unified Individual
Which operator can be used to check if an attribute value is blank?
A. IS not null
B. Has no value
C. Null
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