Exam (elaborations)
BUS 101 Practice Final Exam Questions And Answers Latest Update
- Course
- BUS 101
- Institution
- University Of Southern California
BUS 101 Practice Final Exam Questions And Answers Latest Update
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Solution 2024/2025Pepper
BUS 101 Practice Final Exam Questions And
Answers Latest Update
In the context of communication barriers, _____ can range from a document
that looks like a wall of type to a room that's freezing cold.
a.
physical barriers
b.
language barriers
c.
perceptual barriers
d.
organizational barriers ANS✔✔ a
Consumers tend to view sponsorships in a positive light because:
a.
they allow the consumers to get a first-hand experience of a product.
b.
, Solution 2024/2025
Pepper
they are clearly connected to events that matter to the target audience.
c.
they do not involve any form of transaction in either cash or kind.
d.
only the premium brands opt for sponsorship. ANS✔✔ b
The management of McCord Corp. makes an announcement that the top
three employees of the firm will be rewarded with expensive gifts at the end
of the month. These employees will be selected on the basis of their
performance. Following the announcement, all the employees start putting
in more effort by working extra hours and improving the quality of their
work. In this scenario, McCord uses _____ to motivate employees.
a.
job enrichment theory
b.
expectancy theory
c.
Theory X
d.
equity theory ANS✔✔ b
, Solution 2024/2025
Pepper
No firm can determine upfront how much money it needs to make for each
item it sells.
a.
True
b.
False ANS✔✔ False
Demographic segmentation refers to dividing the market based on where
consumers live.
a.
True
b.
False ANS✔✔ False
Which of the following statements is true of product-use-based market
segmentation?
a.
It helps product industries that are clustered in certain areas.
, Solution 2024/2025
Pepper
b.
It includes both the benefits that consumers seek from products and how
consumers use the product.
c.
It can incorporate countries, cities, or population density as key factors that
affect products.
d.
It helps small companies in narrowing the target markets for their products.
ANS✔✔ d
A-n-Y dominates its market section by offering a wide range of toys that
includes soft toys, plastic construction toys, electronic toys, and board
games to the public. It is evident that A-n-Y is a _____.
a.
supermarket
b.
department store
c.
category killer
d.
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