Exam (elaborations)
5.1 AMA PCM Pricing Concepts & Methods Questions and Answers (100% Pass)
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Above-, At- Below-Market Pricing Setting a market price for a product or product class based on a subjective feel for the competitors' price or market as the benchmark. Bait Pricing (or Bait and Switch) A product is promised at a low price but is either not in stock or a less attractive ...
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