UCSB Comm 88 Final | Questions with 100% correct answers | verified
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Course
UCSB Comm 88
Institution
UCSB Comm 88
UCSB Comm 88 Final | Questions with 100% correct
answers | verified
must be explained to obtain an informed consent - -purpose & procedures, risks &
discomforts, ability to withdraw, how to answer questions
A test that protects subjects from harm should - -not diminish self worth, or cause
str...
, UCSB Comm 88 Final | Questions with 100% correct
answers | verified
Ways to increase response rate of self administered surveys - -
inducements/incentives, easy to complete and return, a persuasive cover letter, advance
mailing, follow up mailings, etc
Interview Surveys - -personal or face-to-face, telephone
Strengths of face to face interview surveys - -more flexible (can probe for depth),
higher response rate
Weaknesses of face to face interview surveys - -possible interviewer influence,
higher costs
Strengths of telephone interview surveys compared to face to face - -fast results,
reduced cost, more privacy, more efficiency
Strengths of telephone interview surveys compared to self administered - -more
detail, better response rate
Cross sectional study - -one sample at one time
Longitudinal study - -more than one point in time measured (experience over time,
changes in public opinion, before/after)
Types of longitudinal studies - -Panel, trend, cohort
Panel study - -same people each time
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