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Test Bank for Business Communication Process & Product 10th Edition By Mary Ellen Guffey, Dana Loewy (All Chapters 100% Original Verified, A+ Grade)$15.49
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Test Bank for Business Communication Process & Product 10th Edition By Mary Ellen Guffey, Dana Loewy (All Chapters 100% Original Verified, A+ Grade)
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Business Communication Process & Product 10e Mary
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Business Communication Process & Product 10e Mary
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Test Bank for Business Communication Process & Product 10th Edition By Mary Ellen Guffey, Dana Loewy (All Chapters 100% Original Verified, A+ Grade)
Test Bank for Busi...
Test Bank for Business
Communication Process
& Product 10 Edition By
th
Mary Ellen Guffey, Dana
Loewy (All Chapters 1-16,
100% Original Verified, A+
Grade)
,Name: Class: Date:
Chapter 01: Business Communication in the Digital Age
1. Future-proof occupations include those that involve data processing and operating machinery.
a. True
b. False
ANSWER: False
2. Today’s new communication technologies have made writing skills less important than in the past.
a. True
b. False
ANSWER: False
3. E-commerce refers to mobile technology businesses.
a. True
b. False
ANSWER: False
4. Your comments on LinkedIn, Instagram, Facebook can help you build your professional brand.
a. True
b. False
ANSWER: True
5. Fake news refers to misinformation that comes from both accidental untruth and intentional untruth.
a. True
b. False
ANSWER: True
6. Flattened management hierarchies allow companies to react more quickly to market changes.
a. True
b. False
ANSWER: True
7. Diverse workforces are more likely to create the products that consumers demand.
a. True
b. False
ANSWER: True
8. Sharing economy refers to full-time positions being divided over two employees working part-time.
a. True
b. False
ANSWER: False
9. E-mail is rapidly becoming the preferred communication channel for online customer service.
a. True
b. False
ANSWER: False
Copyright Cengage Learning. Powered by Cognero. Page 1
,Name: Class: Date:
Chapter 01: Business Communication in the Digital Age
10. Backchannel communication refers to the conversations that occur prior to a meeting or presentation to aid in its
planning.
a. True
b. False
ANSWER: False
11. Internal communication includes sharing ideas and messages with superiors, coworkers, and subordinates.
a. True
b. False
ANSWER: True
12. Maxwell is sending an e-mail message to the Securities and Exchange Commission to ask about a specific Sarbanes-
Oxley regulation. This is an example of internal communication.
a. True
b. False
ANSWER: False
13. According to media richness theory, face-to-face conversations are the richest because they provide more helpful cues
and allow for immediate feedback.
a. True
b. False
ANSWER: True
14. Social presence is greater in asynchronous communication (e-mail, forum post) than in synchronous communication
(live chat, IM).
a. True
b. False
ANSWER: False
15. Information flows through formal communication channels in three directions: downward, upward, and spiral.
a. True
b. False
ANSWER: False
16. Melinda, a company department manager, frequently communicates via text messages with other department
managers within the company. This is an example of an upward flow of communication.
a. True
b. False
ANSWER: False
17. David, a payroll clerk, came up with an idea for processing payroll more efficiently and presented it to the Human
Resources Department manager. This is an example of an upward flow of communication.
a. True
b. False
ANSWER: True
Copyright Cengage Learning. Powered by Cognero. Page 2
, Name: Class: Date:
Chapter 01: Business Communication in the Digital Age
18. A company’s CEO has developed a five-year strategic plan and will share it with all employees. This is an example of
downward communication.
a. True
b. False
ANSWER: True
19. To improve information flow, many of today's companies have decreased the number of operating units and managers,
thereby shortening lines of communication.
a. True
b. False
ANSWER: True
20. Managers can use the grapevine productively by sharing bad news as well as good news.
a. True
b. False
ANSWER: True
21. Ethical standards usually consist of convenience, personal goals, and company profits.
a. True
b. False
ANSWER: False
22. E-mail is considered a leaner medium than face-to-face communication.
a. True
b. False
ANSWER: True
23. Social media apps are considered disruptive technologies because they hinder our workplace productivity.
a. True
b. False
ANSWER: False
24. Communicators who intentionally obscure meaning with long sentences and difficult words are being unethical.
a. True
b. False
ANSWER: True
25. Items found on the Internet, such as news articles, photos, and music, are in the public domain and free to be used or
shared.
a. True
b. False
ANSWER: False
26. The term information worker refers to an employee who is responsible for creating and maintaining company
databases.
Copyright Cengage Learning. Powered by Cognero. Page 3
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