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ORGB 8700 exam prep Question and answers verified to pass

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ORGB 8700 exam prep Question and answers verified to pass ORGB 8700 exam prep John Kotter (leading change) Actions and Pitfalls - correct answer 1. Establish a sense of urgency 2. Form a powerful guiding coalition 3. Create a Vision 4. Communicate the vision 5. Empower others to act on t...

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  • November 11, 2024
  • 6
  • 2024/2025
  • Exam (elaborations)
  • Questions & answers

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ORGB 8700 exam prep
John Kotter (leading change) Actions and Pitfalls - correct answer ✔1.
Establish a sense of urgency
2. Form a powerful guiding coalition
3. Create a Vision
4. Communicate the vision
5. Empower others to act on the vision
6. Plan for and create short-term wins
7. Consolidate improvements and produce more change
8. Institutionalize new approaches


1. Establish a sense of urgency - correct answer ✔


2. Form a powerful guiding coalition - correct answer ✔


3. Create a Vision - correct answer ✔


4. Communicate the vision - correct answer ✔


5. Empower others to act on the vision - correct answer ✔


6. Plan for and create short-term wins - correct answer ✔


7. Consolidate improvements and produce more change - correct answer ✔

, 8. Institutionalize new approaches - correct answer ✔


Barton, Koslow, Dhar, Chadwick & Lang: How to Turn Customer Insight Into
Growth - correct answer ✔1. Traditional market Research Provider
2. Business Contributor
3. Strategic Insight Partner
4. Source of Competitive Advantage


1. Traditional market Research Provider - correct answer ✔•Mostly tactical
and research oriented


•Looks at uncovering trends of sales of existing products/svcs


•Largely in existing channels and geographic locations


•Project basis to produce data in response to requests


•Limited in budget, head count, and scope of influence.


•Narrow audience.


2. Business Contributor - correct answer ✔•Real Time - short-term
innovations such as packaging, form and flavour extensions, pricing and
promotions


•Translates customer insights into business recommendations
•Studies build on one another

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