SMPS CPSM Domain 6 Multiple Choice Questions And Answers
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Course
SMPS CPSM
Institution
SMPS CPSM
SMPS CPSM Domain 6 Multiple Choice Questions And Answers
Which of the following terms describes a technical professional responsible for making the sale and performing the work?
a) Business Developer
b) Principal Closer
c) Seller Doer
d) Rainmaker ANS c
It is recommended that a firm add a ...
SMPS CPSM Domain 6 Multiple Choice Questions
And Answers
Which of the following terms describes a technical professional responsible for making the sale and
performing the work?
a) Business Developer
b) Principal Closer
c) Seller Doer
d) Rainmaker ANS c
It is recommended that a firm add a marketing coordinator when it reaches ______ employees.
a) 10
b) 20
c) 50
d) 85 ANS b
Which of the following is NOT one a critical skills for a marketing professional?
a) Writing
b) Multi-tasking
c) Team player
d) Technical expertise ANS d
Which of the following terms describes a long-term professional relationship that fosters confidence,
trust, and mutual learning:
a) Coaching
b) Leadership
c) Mentoring
d) Professional Development ANS c
A lead is a __________ about a potential project.
, a) Documented Source
b) Piece of non-credible information
c) Formal RFP
d) Clue ANS d
Which of the following is NOT a way to promote cross-selling?
a) Ensure all employees have a basic understanding of company offerings
b) Encourage employees to have in-depth knowledge of their market
c) Conduct regular staff training sessions
d) Utilize internal communications ANS b
Why are the first 4-6 months of a CRM implementation critical?
a) The implementation team is working without the assistance of the user group.
b) The implementation team must determine licensing issues.
c) It takes time to build the base data that will make the system valuable.
d) The implementation team must focus on implementation while ensuring proposals are still
produced. ANS c
Ultimately, a CRM system is all about:
a) Prospects
b) Project Data
c) People
d) Software ANS c
Which of the following is NOT a way that marketing and human resources work together:
a) Developing training plans
b) Achieving MBE/WBE goals
c) Developing recruiting materials
d) Providing employee resume information ANS b
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