Pearson Edexcel A Level 3 GCE (9BS0/01) Business Advanced Paper 1:
Marketing, people and global businesses + mark scheme may 2024
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Paper
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Advanced
PAPER 1: Marketing, people and global businesses
Instructions
•• Use black ink or ball-point pen.
Fill in the boxes at the top of this page with your name,
centre number and candidate number.
• There are two sections in this question paper.
•• Answer all questions.
Answer the questions in the spaces provided
– there may be more space than you need.
Information
•• The total mark for this paper is 100.
The marks for each question are shown in brackets
– use this as a guide as to how much time to spend on each question.
• You may use a calculator.
Advice
• Read each question carefully before you start to answer it.
• Try to answer every question.
• Check your answers if you have time at the end.
Turn over
, Answer ALL questions. Write your answers in the spaces provided.
SECTION A
DO NOT WRITE IN THIS AREA
Read the extracts (A to C) in the Source Booklet before answering Question 1.
1 (a) Using the information in Extract A, calculate the difference in Samsung’s global
market share of smartphone shipments between Q4 2021 and Q4 2022. State
your answer to 2 decimal places. You are advised to show your working.
(4)
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