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TEST WITH QUESTIONS AND COMPLETE SOLUTIONS.
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TEST WITH QUESTIONS AND COMPLETE SOLUTIONS.
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NAPSR TEST WITH QUESTIONS ANDCOMPLETE SOLUTIONS.
T/F: Pharmaceuticals are arguably the most socially important healthcare product. -
ANS True
T/F: pharmaceuticals development is a high risk undertaking, in which many promising
leads prove disappointing - ANS True
Pharmaceutical sales are highest in which geographical regions? - ANS The US,
Western Europe and Japan
The US accounts for about ___ of the worlds pharmaceutical revenues? - ANS 50%
Which of the following has fueled recent growth in the pharmaceutical industry? - ANS
Population growth and increased life expectancies
According to your manual, which statement accurately describes the predicted
relationship between pharmaceutical companies and genomic research facilities? - ANS
Partnerships between pharmaceutical companies and genomic companies will not
prove immediately profitable.
T/F: Prescription drug therapy is not cost effective for insurance companies and
healthcare providers - ANS FALSE
T/F: The high price of healthcare is explained by the high price of medicines. - ANS
FALSE
One of the oldest and least effective pharmaceutical marketing techniques is the direct-
to-consumer advertising. - ANS FALSE
What influences the number of districts in a region - ANS The regions population
What is an example of the regionalization of healthcare delivery systems? - ANS
California and Florida have different prescription reimbursement policies
The heart of a pharmaceutical sales team is the Regional Manager. - ANS FALSE
Most DMs did not start as representatives - ANS FALSE
How many territories are in a typical district - ANS 8 to 12
What is the most effective method for grabbing market share? - ANS Comparative
selling
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