WGU Mrketing C212
Western Governors University
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WGU Marketing C212 Exam Questions and answers,100% Accurate. Graded A+ 2024 | 24 Pages
- Exam (elaborations) • 24 pages • 2023
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Constitutes who have a stake or claim in some aspects of a company's products, operations, markets, 
industries, and outcomes - -Stakeholders 
A specific group of customers on whom a company focuses it's marketing efforts - -Target Market 
Establishing long term, mutually satisfying buyer-seller relationships - -Relationship Marketing 
The competitive, economic, political, legal, regulatory, technological and social-cultural forces that 
surround the customer and affect the marketing mix - -Ma...
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