Unit 90 - Study guides, Class notes & Summaries
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Unit 9: Creative Product Promotion - M3, D1
- Essay • 6 pages • 2021
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M3 provide a rationale for a promotional campaign. 
D1 evaluate and justify the use of an appropriate promotional mix in relation to marketing objectives for the selected organisation
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Unit 9: Creative Product Promotion - P2
- Essay • 6 pages • 2021
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P2 explain the role of promotion within the marketing mix for a selected product/service
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Unit 9: Creative Product Promotion - P3, M2
- Essay • 4 pages • 2021
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P3 explain the role of advertising agencies in the development of a successful promotional campaign 
M2 explain the advantages and disadvantages of using professional agencies in ensuring promotional success
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Unit 13: Recruitment and Selection - P2
- Essay • 5 pages • 2021
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P2 explain the impact of the legal and regulatory framework on recruitment and selection activities
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Unit 13: Recruitment and Selection - M1, D1
- Essay • 4 pages • 2021
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M1 compare the purposes of the different documents used in the selection and recruitment process of a given organisation 
D1 evaluate the usefulness of the documents in the interview pack for a given organisation, in facilitating the interview process
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Unit 2: Business Resources- P5
- Essay • 4 pages • 2021
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P5: interpret the contents of a trading and profit and loss account and balance sheet for a selected company
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Unit 10: Market Research - D1
- Essay • 4 pages • 2021
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D1 evaluate the market research method used by a selected organisation
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Unit 4: Business Communication- P7
- Essay • 3 pages • 2021
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P7: outline electronic and non-electronic methods for communicating business information, using examples for different types of audience.
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Unit 13: Recruitment and Selection - M2, D2
- Essay • 3 pages • 2021
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M2 analyse your contribution to the selection process in a given situation. 
D2 evaluate your experience of planning and participating in the recruitment and selection process.
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Unit 4: Business Communication- P5
- Essay • 3 pages • 2021
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P5: explain the legal and ethical issues in relation to the use of business information
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