MNM3712 Customer Relationship Management
University of South Africa (Unisa)
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![Summary MNM3712 (2022) - Customer Relationship Management (CRM)](/docpics/621b4fdc14ced_1565561.jpg)
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Summary MNM3712 (2022) - Customer Relationship Management (CRM)
- Summary • 32 pages • 2022
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2022 Prescribed textbook notes and summary 
 
Textbook: 
RELATIONSHIP MARKETING AND CRM 
FOURTH EDITION 
EDITORS: M TAIT & M ROBERTS-LOMBARD
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MNM3712 Portfolio Oct 2020 - Suzuki & Fitness Junction - 75% pass
- Case • 14 pages • 2021
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MNM3712 Portfolio Oct 2020 - Distinction solution 
Suzuki CRM Planning Process & Fitness Junction Marketing Mix Strategy 
 final mark (75%)
MNM3712 ASSIGNMENT 2-2023 SEMSETER 1
![MNM3712 Customer Relationship Management Notes 2020](/docpics/5e4bbb45c442f_657394.jpg)
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MNM3712 Customer Relationship Management Notes 2020
- Summary • 52 pages • 2020
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Each workbook is detailed and creates a comprehensive understanding of every topic by using a combination of prescribed materials and the study guide. Includes graphs and tables.

Textbook: Relationship marketing and Customer Relationship Management (4th Ed. M Tait)
![MNM3712 TEXTBOOK SUMMARY](/docpics/5e6f48faf2023_669591.jpg)
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MNM3712 TEXTBOOK SUMMARY
- Summary • 130 pages • 2020
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MNM3712 NOTES. COMBINATION OF THE STUDY GUIDE AND THE TEXTBOOK (RELATIONSHIP MARKETING AND CUSTOMER RELATIONSHIP MANAGEMENT 4TH EDITION BY M. TAITE & M 
 ROBERTS-LOMBARD). AIMED AT STUDENTS WHO ARE UNABLE TO AFFORD OR OBTAIN THE REQUIRED TEXTBOOK)
![Combined study notes (text book and study guide)](/docpics/5e6c7ed6a06c4_668860.jpg)
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Combined study notes (text book and study guide)
- Summary • 183 pages • 2020
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A combined study guide for MNM3712 - Customer Relations Management compiled using the textbook and the study guide information. Highlighted important content along with all required diagrams included.
MNM3712 Customer Relationship Management Summary
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