Busa 4000 exam - Study guides, Class notes & Summaries

BUSA 4000- Final Exam Questions and Answers (Latest Update 2025)

BUSA 4000 Midterm Exam with Complete Solutions 100% Correct ( Update) Contractual entry strategies - Answer- 1. Licensing - Arrangement in which the owner of intellectual property grants another firm the right to use that property for a specified period of time in exchange for royalties or other compensation. 2. Royalty - A fee paid periodically to compensate a licensor for the temporary use of its intellectual property; often based on a percentage of gross sales generated from the use of th...

BUSA 4000 Final Exam with correct answers

BUSA 4000 Final Exam Review Questions with 100% Correct Answers The estimate of the share of annual industry sales the firm expects to generate in a particular target market is known as - Answer- Company Sales Potential ____ is used by some firms to gauge long-term sales potential without fully committing to a foreign market - Answer- Test Marketing Trade audits may provide managers insight regarding - Answer- Competitors' offerings and pricing A global market opportunity is a favo...

BUSA 4000 Final Exam Questions and Answers All Correct Latest 2024 Update Which of the following is provided by the licensor in a licensing agreement - Answer- A combination of intellectual property and technical information and assistance Information technology has increased the success and growth of international franchising operations by - Answer- improving communication between MNE managers and their franchisees If a computer contains a microprocessor from Costa Rica and a hard ...

BUSA 4000 Final Exam Review- Questions and Answers

BUSA 4000 Midterm 1 Exam Questions and Answers All Correct Which of the following best characterizes the development of international business? - Answer- It has existed in some form for centuries _______ is the total value of products and services produced in a country over the course of a year. - Answer- GDP Which of the following is provided by the licensor in a licensing agreement? - Answer- a combination of intellectual property and technical information and assistance. How does t...