Mar3231 exam 2 hopkins - Study guides, Class notes & Summaries

MAR3231 FSU Hopkins Exam 1 Questions And Answers (Updated And Verified) Retailing - answerEncompasses the business activities involved in selling goods and services to consumers for their personal, family, or household use. It includes every sale to the final consumer. OR How firms deliver products to end users. Ideal Retailer - answer- People person - Flexible - Be decisive - Have analytical skills - Have stamina Durable good stores - answerMotor vehicles & parts dealers, furniture,...

MAR3231 Exam 1 Hopkins FSU Questions And Answers 100% Verified Retail - answerencompasses the business activities involved in selling goods & services to consumers for their personal, family, or household use -or- how firms deliver products to end users 1.) How can we best serve our customers while earning fair profit? 2.) How can we stand out in a competitive environment where consumers have many choices? 3.) How can we grow our business while retaining a core of loyal customers? 4.) C...

MAR3231 Exam 2 Questions And Answers 100% Verified Destination Retailer - answer-Combination of price-orientated, cost-efficient, exclusive merchandise, superior customer service. -People will drive long distance. -Ex: Trader Joes, Ikea, Bass Pro Shop -Hopkins Ex: American Girl Store. The Wheel of Retailing - answer-Describes how retailers capture market share and create brand value. Ex: Kmart Low-end strategy - answer-Low prices. -Limited Facilities. -Price-sensitive consumer. Medi...

MAR3231 FSU Hopkins Exam 4 Questions And Answers (Updated And Verified) YETI & its competitors - answerEven though there are competitors in the market, Yeti is confident in its overall brand What do these companies have in common? Michael Kors, Justice, Zulily, Coach, Burberry, Macy's & JC Penny - answerAll of these companies are getting sued because of a pricing issue - Regards outlet pricing Outlet Model of Retail - answerUsed to send excess inventory and flawed inventory to outlet s...

MAR3231 Exam 1 Hopkins FSU Questions And Answers 100% Verified Retail - answerencompasses the business activities involved in selling goods & services to consumers for their personal, family, or household use -or- how firms deliver products to end users 1.) How can we best serve our customers while earning fair profit? 2.) How can we stand out in a competitive environment where consumers have many choices? 3.) How can we grow our business while retaining a core of loyal customers? 4.) C...