Convenience stores Study guides, Class notes & Summaries

MARK 3321 Final Exam with Complete Solutions Marketing Management Philosophies Four competing philosophies that stronly influence an organization's marketing processes. What are the four marketing management philosophies? Production, sales, market and societal. production orientation A philosophy that focuses on the internal capabilities of the firm rather than on the desires and need of the marketplace. Ex. furniture industry is infamous for diregarding their customers needs. ...

NRF customer service Exam Questions with All Correct Answers Brick- and-mortar - Answer-The presence of a physical storefront and face-to-face customer experience. Closeout stores - Answer-Off-price stores that offer an assortment of brand-name merchandise at a significant discount off the the manufacturer's price Commercial cue - Answer-Advertising message that impacts purchase decisions convenience stores - Answer-These stores aim at providing their customers a convenient shoppin...

National Brands manufacturer brands and SMU's Ex; Nike, Adidas, Champion Secret Brands Strategy of having brands that are not just associated with ownership in order to build massive scale to own/protect the category Ex; Fiskars scissors Previous Play Next Rewind 10 seconds Move forward 10 seconds Unmute 0:00 / 0:15 Full screen Brainpower Read More Liscenced Merchandise Brand Well known name brand contracts with another to develop, produce, and sell the brand L...

Alcoholic Beverage - Answer An alcoholic beverage is alcohol, or any beverage containing more than one-half of one percent of alcohol by volume, which is capable of use for beverage purposes, either alone or when diluted. [Texas Alcoholic Beverage Code Sec. 1.04 (1)] Alcoholic beverages may be sold by the drink for on-premise consumption in establishments such as restaurants and bars. Alcoholic beverages are also sold packaged for off-premise consumption in establishments such as convenienc...

CPCA Exam Questions With Complete Solutions 100% Solved Is the acronym ACV the total sales volume reported for a store or group of stores- Yes or No? Yes Is a consumer the person who buys the product-yes or no? No Does referring to a product as incremental mean the the product is unavailable at the shelf or point of purchase- yes or no? No Which of the following is not a specific trend in category management? A. Industry consolidation B. the use of shopper insights C. Reliance on fr...

Diverse shopper - This buyer is hard to predict or to understand. He shops in many different places and is not obviously influenced by any one retail element Closeout stores - Off-price stores that offer an assortment of brand-name merchandise at a significant discount off the the manufacturer's price Commercial cue - Advertising message that impacts purchase decisions convenience stores - These stores aim at providing their customers a convenient shopping experience. These general mercha...

Destination Retailer - Answer--Combination of price-orientated, cost-efficient, exclusive merchandise, superior customer service. -People will drive long distance. -Ex: Trader Joes, Ikea, Bass Pro Shop -Hopkins Ex: American Girl Store. The Wheel of Retailing - Answer--Describes how retailers capture market share and create brand value. Ex: Kmart Low-end strategy - Answer--Low prices. -Limited Facilities. -Price-sensitive consumer. Medium strategy - Answer--Moderate prices. -Improved f...

NRF Certification Test Latest Update Already Graded A brick-and-mortar the presence of a physical storefront and face-to-face customer experiences closeout stores off-price stores that offer an assortment of brand-name merchandise at a significant discount off the manufacturer's price commercial cue advertising message that impacts purchase decisions comparison shopper the customer who spends time searching for the best price or deal on the item she is looking to purchase convenience stores...

NRF Certification Test Latest Update Already Graded A brick-and-mortar the presence of a physical storefront and face-to-face customer experiences closeout stores off-price stores that offer an assortment of brand-name merchandise at a significant discount off the manufacturer's price commercial cue advertising message that impacts purchase decisions comparison shopper the customer who spends time searching for the best price or deal on the item she is looking to purchase convenience st...

NI for increasing skin integrity - Answer-1. Turn Q 2 HR 2. Use draw sheet 3. Heels on pillows 4. Bladder training discharge instructions for cardiac patients - Answer-pace yourself rest periods conserve energy unlicensed personal and fall prevention - Answer-toilet Q 2 hours no loose socks physiological changes in older adults - Answer-decreased peristalsis decreased cardiac output relocation stress syndrome - Answer-pt frequently irritable pt stays in room S/SX of stress - Answer-...