E retailing - Study guides, Class notes & Summaries

Brand Name A name, term, sign, symbol, design or any other feature that allows consumers to identify the goods and services of a business and to differentiate them from those of competitors E-commerce Conducting business transactions online Online retailing The retailing of goods online Market A set of arrangements that allows buyers and sellers to communicate and trade in a particular range of goods and services Marketing A management process involved in identifying, anticipating and ...

SCM 300 Exam 2 ASU Davila DAVILA ASU SCM 300 Arizona State University -Question and answers already passed Brick-and-Mortar Business - correct answer a business that operates in a physical store without an internet presence Online or E-tailing - correct answer All products and services are sold to customers through an online website. Example: A Brick and Clicks - correct answer Companies that use both a physical store and the Web to sell their products and services. Clicks and Cal...

Brand Name A name, term, sign, symbol, design or any other feature that allows consumers to identify the goods and services of a business and to differentiate them from those of competitors E-commerce Conducting business transactions online Online retailing The retailing of goods online Market A set of arrangements that allows buyers and sellers to communicate and trade in a particular range of goods and services Marketing A management process involved in identifying, anticipating and ...

SCM 300 Module 9DAVILA ASU Arizona State University - Question and answers rated A+ 4 Retailing Options - correct answer brick and mortar, online and e-tailing, bricks and clicks, clicks and calls Brick and Mortar - correct answer products and services are sold to customer from PHYSICAL STORES Online or E-tailing - correct answer ONLINE WEBSITE Bricks and Clicks - correct answer bought from PHYSICAL STORE or ONLINE SYSTEM Clicks and Calls - correct answer sales via phone ...

Customer Service Certification Exam Review 100% Pass Comparison Shopping The customer who spends time searching for the best price or deal on the item she is looking to purchase Innovative Buyer The buyer who wants to be first to purchase and own the latest merchandise Impulse Buyer The person who makes quick purchase decisions Physical Cue A physical need such as hunger or thirst that drives behavior Retailing No matter what format it takes, retailing is the method by which consumers acquir...

_____ retailing is the application of the same business strategy across all marketing channels. Select one: ** a. Multichannel b. Long tail c. Omnichannel d. Convience : c. Omnichannel _____ is the abuse of email systems to send unsolicited email to large numbers of people. Select one: ** a. Cyberspionage b. Spam c. Phishing 2 | P a g e d. Smishing : b. Spam Which of the following is a strategy that should be adopted by Web sites to increase sales and repeat business...

International Business : = Business that is carried out across national borders - includes trade and foreign manufacturing, service industry like transportation/ tourism/advertising, and retailing Foreign Business : denotes the operations of a company outside its home or domestic market (interchangeable with international business) international company : A company with operations in multiple nations T/F: No domestic firm is entirely free from foreign or international environmental fo...

International Business : = Business that is carried out across national borders - includes trade and foreign manufacturing, service industry like transportation/ tourism/advertising, and retailing Foreign Business : denotes the operations of a company outside its home or domestic market (interchangeable with international business) international company : A company with operations in multiple nations T/F: No domestic firm is entirely free from foreign or international environmental fo...

SCM 300 EXAM 2 MODULE 5, 6 (DAVILA) QUESTIONS AND ANSWERS 1. brick and mortar - products and services are sold to customer from PHYSICAL STORES 2. online and e-tailing - ONLINE WEBSITE 3. bricks and clicks - bought from PHYSICAL STORE or ONLINE SYSTEM 4. clicks and calls - sales via phone calls - 4 retailing options retailers who fully seek to provide the customer with seamless shopping experience whether the customer is shopping online from a desktop or mobile device, by telephone or i...

Channel Systems : Major decision areas for designing channel systems 1. Types of intermediaries to use 2. Number of intermediaries to be included in the channel 3. Terms and responsibilities expected of channel members Types of Intermediaries : 1. Retailers 2. Wholesalers/Distributors 3. Manufacturer's Sales Office and Branches Retailers : Retailing includes all activities directly related to the sale of goods and services to the ultimate consumer for personal non-business use ...