Geb 3213 exam 2 trammel Study guides, Class notes & Summaries

GEB 3213 Trammel Exam 2 100% SOLUTIONS CORRECT ANSWERS logical appeal - ANSWER taps into a consumer's desire for durability, convenience, or low prices emotional appeal - ANSWER connect people's desire to be respected, praised, remembered, or appreciated (usually luxury items) AIDA format - ANSWER -used for sales messages, claim request, & proposals -great for when the consumer has not requested information -practice good ethics, don't make a promise you can't keep A -- grab rea...

GEB 3213 Exam 1, trammel VERIFIED SOLUTION 100% CORRECT ANSWERS clause - ANSWER string of language w/ subject and verb F.A.N.B.O.Y.S. - ANSWER For And Nor But Or Yet So action verb - ANSWER managing, analyzing, completing passive verb - ANSWER is, am, were, was camoflauged verbs - ANSWER -ion functional word - ANSWER express relations content word - ANSWER carry meaning connotative - ANSWER underlying meaning, perception denotative - ANSWER meaning by definition abstract - ...

ogical appeal - ANSWER taps into a consumer's desire for durability, convenience, or low prices emotional appeal - ANSWER connect people's desire to be respected, praised, remembered, or appreciated (usually luxury items) AIDA format - ANSWER -used for sales messages, claim request, & proposals -great for when the consumer has not requested information -practice good ethics, don't make a promise you can't keep A -- grab reader's attention I -- introduce and arouse interest in the pr...

GEB 3213 Exam 1, trammel Latest 2023Already Graded A clause string of language w/ subject and verb F.A.N.B.O.Y.S. For And Nor But Or Yet So action verb managing, analyzing, completing passive verb is, am, were, was camoflauged verbs -ion functional word express relations content word carry meaning connotative underlying meaning, perception denotative meaning by definition abstract intangible, conceptual concrete tangible (five senses) time, idea, anger, happiness abstract chair, tabl...

GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers) What are approaches to communication dictated by? (Correct Answer) Cultural contexts - the cultural norms Why does the US prefer the direct approach? (Correct Answer) Because we value sincerity and openness. The US business culture favors _______ thinking. We prefer things explained in a ______ & _________ fashion. (Correct Answer) Linear chronological & narrative What is unique about the indirect approach in reg...

GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers) What are approaches to communication dictated by? Cultural contexts - the cultural norms Why does the US prefer the direct approach? Because we value sincerity and openness. The US business culture favors _______ thinking. We prefer things explained in a ______ & _________ fashion. Linear chronological & narrative What is unique about the indirect approach in regards to other cultures? (2) 1. Point Not at beginnin...

GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers) What are approaches to communication dictated by? Cultural contexts - the cultural norms Why does the US prefer the direct approach? Because we value sincerity and openness. The US business culture favors _______ thinking. We prefer things explained in a ______ & _________ fashion. Linear chronological & narrative What is unique about the indirect approach in regards to other cultures? (2) 1. Point Not at beginnin...