Marketing enviroment - Study guides, Class notes & Summaries
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![PRINCIPLES OF MANAGEMENT C483 WGU Practice Sets 2023 With 100% Reviews](/docpics/3063934/64b113c68a2b9_3063934_121_171.jpeg)
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PRINCIPLES OF MANAGEMENT C483 WGU Practice Sets 2023 With 100% Reviews
- Exam (elaborations) • 21 pages • 2023
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PRINCIPLES OF MANAGEMENT C483 WGU Practice Sets 2023 With 100% Reviews 
 
Describe strategic planning *** Making decisions about the organization's long-term goals and strategies 
Describe strategic goals *** major target long-term goals that are effective and efficient 
Describe strategy *** pattern of actions and resource allocations designed to achieve the goals of the organization. 1. Where will we be active? 2. How will we get there (increase sales or acquire another company)? 3. How will ...
![Marketing 3010 Chapter 6 Practice Questions Graded A+ 2023.](/docpics/3659689/6532720297808_3659689_121_171.jpeg)
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Marketing 3010 Chapter 6 Practice Questions Graded A+ 2023.
- Exam (elaborations) • 5 pages • 2023
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Consumer Behavior - Answer Processes a consumer uses to make purchase decisions, as well as to use and dispose of purchased goods or services; also includes factors hat influence purchase decisions and product use. 
 
Consumer decision-making process - Answer A five-step process used by consumers when buying goods. 1. Need recognition 2. Information Search 3. Evaluation of Alternatives. 4. Purchase 5. Post-purchase Behavior 
 
Need Recognition - Answer Result of an imbalance between actual an...
![HRM WGU C232 Practice Set 2, 3, 4 Already Passed!!](/docpics/3075823/64b4f79a3fc42_3075823_121_171.jpeg)
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HRM WGU C232 Practice Set 2, 3, 4 Already Passed!!
- Exam (elaborations) • 26 pages • 2023
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HRM WGU C232 Practice Set 2, 3, 4 Already Passed!! 
 
What are the four implicit HR objectives? ANS- 1. Improve productivty, 2. Imrpove quality of work life, 3. ensure legal compliance, 4. foster ethicaly behavior 
 
How does HR influence each of these HR objectives ANS- 1. productivity- hr can influence work organization and design, increase output with higher quality; 2. provide opportunities for employees; 3. hr must be familiar with laws and regulations that affect hiring and pay descions, ...
![INTRODUCTION TO BUSINESS ADMINISTRATION](/docpics/3835520/6553c382b450d_3835520_121_171.jpeg)
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INTRODUCTION TO BUSINESS ADMINISTRATION
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INTRODUCTION TO BUSINESS ADMINISTRATION 
 
 
BUSINESS - ALL PROFIT SEEKING ACTIVITIES AND ENTERPRISE THAT PROVIDE GOODS AND SERVICES NECESARY TO AN ECONOMIC SYSTEM. 
 
PROFITS - REWARD FOR BUSINESS PEOPLE WHO TAKE THE RISK INVOLVED TO OFFER GOODS AND SERVICES TO CUSTOMERS. 
 
NON PROFIT ORGANIZATION - ORGANIZATION THAT HAS PRIMARY OBJECTIVES SUCH AS PUBLIC SERVICE RATHER THAN RETURNING AN PROFIT TO ITS OWNER. 
 
FACTOR OF PRODUCTION - FOUR BASIC INPUT FOR A EFFECTIVE OPERATION; NATURAL RESOURCE,...
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