Promotional advertising - Study guides, Class notes & Summaries
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WGU C201 Study Set Latest 2022 Already Graded A
- Exam (elaborations) • 17 pages • 2022
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WGU C201 Study Set Latest 2022 Already Graded A 
Which part of the organizing process aids in effective and efficient progress toward planned goals and often results in changes within the organization? Evaluating results 
What is the result of a company increasing the delegation of authority and the span of control? Increased decision-making authority given to employees 
Which two key elements does an effective organization include? Human interaction Structure 
Why does a line organizational str...
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CSUF MKTG 351 Final Exam Review Questions and Answers 100% Pass
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Promotional Mix 1) advertising 
2) public relations 
3) sales promotions 
4) personal selling 
5) social media 
promotion Communication by marketers that informs, persuades, and reminds potential 
buyers of a product in order to influence an opinion or elicit a response 
promotional strategy a plan for the optimal use of the elements of promotion to elicit a 
particular response; main goal is to convince buyers that the products offer competitive 
advantage 
advertising mass communication, high ...
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CSUF MKTG 351 Final Exam Review Questions and Answers 100% Pass
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CSUF MKTG 351 Final Exam Review 
Questions and Answers 100% Pass 
 
Promotional Mix 1) advertising 
2) public relations 
3) sales promotions 
4) personal selling 
5) social media 
 
promotion Communication by marketers that informs, persuades, and reminds potential 
buyers of a product in order to influence an opinion or elicit a response 
 
promotional strategy a plan for the optimal use of the elements of promotion to elicit a 
particular response; main goal is to convince buyers that the prod...
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MKT 415 Promotion and Advertising Topic 8 DQ 1 Promotional Prog for Global, Regional and Local- Grand Canyon
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How would the planning of a promotional program differ for a global brand versus a regional or local brand? Provide an example.
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ARE 136 FINAL 1 EXAM 2023/2024 WITH 100% CORRECT ANSWERS
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Mobile marketing - correct answer Directing advertising and IBP campaigns to consumers' mobile devices. 
 
Advertising - correct answer 1.A Paid 
2.Mass mediated(not face to face) 
pt to persuade. 
 
Client/sponsor - correct answer Company or organization that pays for the advertising 
 
Integrated brand promotion (IBP) - correct answer The use of various promotional tools, including advertising, in a coordinated manner to build and maintain brand awareness, Identity, and preference. ...
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DECA Hospitality + Tourism Cluster Exam Review Questions and Answers 100% Correct
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. An "artificial being, invisible, intangible, and existing only in contemplation of the law" is the legal definition of a 
 
A. corporation. 
B. franchise. 
C. partnership. 
D. sole proprietorship - ANSWER-Corporation. 
 
 Forming a corporation is like creating an independent entity that will be treated as a person with legal rights, duties, and powers. It can borrow or loan money, buy and sell goods, make contracts, sue or be sued, and perform other business activities. A franchise is a c...
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DECA Performance Indicators Exam Questions with Complete Solutions
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DECA Performance Indicators Exam Questions with Complete Solutions 
 
Explain the concept of market and market identification. - Answer-A market is a group of consumers who have a common interest, need or want of a given good or service. This group of consumers also must be able to purchase the product. Identifying a market is an important activity in marketing as products will not appeal to everyone. Marketers identify markets' common interests by classifying consumer's demographic, geograph...
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FBLA Advertising Test | Questions and Correct Answers | Latest Update 2024/2025 | Graded A+
- Exam (elaborations) • 16 pages • 2024
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FBLA Advertising Test | Questions 
and Correct Answers | Latest Update 
2024/2025 | Graded A+ 
promotional advertising - Answer -advertising designed to increase 
sales 
institutional advertising - Answer -the process used to try to create a 
favorable image for a company and foster goodwill in the marketplace 
media - Answer -the avenues through which messages are delivered; 
also known as channels 
print media - Answer -newspapers, magazines, direct mail, signs, and 
billboards used in adverti...
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PPAI CAS Exam Study Prep
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PPAI CAS Exam Study Prep 
 
Explain how the promotional products industry came to be - 1789 Washington's 
commemorative buttons, 1800's calendars and wood items, imprinted horse covers and book 
bags 
 
Summarize the creation and beginnings of PPAI as an organization - 1904 the advertising 
manufacturer's association began with 12 members, 1912 promo products recognized as a media 
by advertising federation of America, 1914 first trade show with 32 exhibitors, 1920 advertising 
specialty asso...
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D099 WGU Sales Management || with 100% Error-free Answers.
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Functional relationships correct answers Limited, ongoing relationships that develop when a buyer continues to purchase a product from a seller out of habit, as long as its needs are met 
 
Modular structure correct answers Divides the business into small, tightly knit strategic business units (SBUs), which focus on specific elements of the organizational process 
 
Value chain correct answers The process or activities by which a company adds value to a product, including production, marketing, ...
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