Web personalization - Study guides, Class notes & Summaries

Customer Relationship Management (CRM) - Answer-Involves managing all aspects of a customer's relationship with an organization to increase customer loyalty and retention and an organization's profitability CRM Communication Channels - Answer-Text message Instant message Voice mail Voice call Email letter Web order Phone order Meeting Customer service call Twitter Facebook Operational CRM - Answer-Operational CRM - supports traditional transactional processing for day-today front...

ISDS 351 FINAL MALINI CSUF LATEST UPDATE GRADED A+ The internet of things is a network of physical objects embedded with sensors, processors, software, and network connectivity capability to enable them to exchange data with the manufacturer, operator, and other connected devices Net Neutrality the principle that requires Internet service providers to treat all Internet traffic from various sources in an unbiased manner Private organization can defeat a privacy claim simply by pro...

What are the core pillars of Data Cloud capabilities? - Connect, Harmonize, Unify, Analyze and Predict, and Act - Import, Export, Query, Copy, Paste - Ingest, Augment, Network, Contain, Broadcast - Connect, Transpose, Unify, Accelerate, Act - Connect, Harmonize, Unify, Analyze and Predict, and Act What does it mean to build a trust-based, first-party data asset? - Obtain competitive data from reliable sources through interviews, surveys, and polls. - Ensure opt-in consent...

"Client side" Privacy Risk - Represents computers typically used by company employees. - These computers normally connect to the company's server-side systems via wireless and hardwired networks. - Client side can represent a significant threat to the company's systems as well as sensitive data that may be on the client computers. - Employees often download customer files, corporate e-mails and legal documents to their computer for processing. - Employees may even store their personal i...

What are the benefits of Marketing Automation? Answer - Send better qualified leads to Sales Better insights into lead behavior Shorter sales cycles Increased revenue Better marketing ROI Marketing technology does... Answer - streamlines, automates, and measures marketing tasks and workflows Lead nurturing Answer - Collecting, qualifying, and interacting with people through their buying process Marketo solution includes... Answer - 1. Engagement hub 2. Analytics engine 3. Automati...

COG170: Cogito Fundamentals Combined Chapters Questions and Answers 2023/2024 Review Questions Chapter 2 - 1. Assuming a user has the appropriate user role to access a dashboard, what other dashboard settings control whether the dashboard is available for viewing? - The Ready for use and Enabled for user selection check boxes. 2. Which of the following would you enter in the Parameters field of an activity link to open a Hyperspace activity? a. The activity descriptor and any require...

disruptive Technology correct answers A new way of doing things that initially doesn't meet the needs of existing customers. sustaining technology correct answers Produces an improved product customers are eager to buy disruptive innovation correct answers a process by which a product or service takes root initially in simple applications at the bottom of a market and then relentlessly moves up market, eventually displacing established competitors sustaining innovations correct answers...

COMMRC 0320 Final Actual Exam Questions And Correct Answers | Updated Already Passed!! Convergence - Answer -The coming together of computing, telecommunications, and media in a digital environment Consolidation - Answer -A process whereby traditional media companies have grown fewer and much larger in the past fifty years through mergers and acquisitions Oprah Winfrey - Answer -Television talk show host, successfully bridged traditional and online media, only back multibillionaire in ...

MISY 5350 - ExamFormal definition of e-commerce - correct answer the use of the internet, the web and mobile apps and browsers running on mobile devices to transact business. More formally, digitally enabled commercial transactions between and among organizations and individuals Definition of e-business - correct answer the digital enabling of transactions and processes within a firm, involving information systems under the control of the firm Example of e-business - correct answer a compa...

MISY 5350 - Exam 1 | questions and answers with complete solution Formal definition of e-commerce - the use of the internet, the web and mobile apps and browsers running on mobile devices to transact business. More formally, digitally enabled commercial transactions between and among organizations and individuals Definition of e-business - the digital enabling of transactions and processes within a firm, involving information systems under the control of the firm Example of e-busines...