Bcg matrix - Study guides, Class notes & Summaries

WGU D077 CONCEPTS IN MARKETING, SALES AND CUSTOMER CONTACT EXAM 2024 LATEST VERSION OA EXAM QUESTIONS AND CORRECT DETAILED ANSWERS WITH RATIONALE A+ GRADE GUARANTEED Which element of the PEST analysis is the community center responding to by creating its meal program? - Economic needs of community citizens Which ethical consideration in marketing is illustrated by the community center's meal program? - Offering food to everyone During a meeting, a marketing department describes the s...

Product Manager Certification – AIPMM Exam Questions and Answers 100% Pass Agile - Answer- An umbrella term used to describe a group of iterative incremental product development principles and methodologies that support the Agile Manifesto Agile Manifesto - Answer- A conceptual framework that emphasizes four central values and twelve supplemental principles encompassing an iterative and people orientated approach to product development. (Also called the Manifesto for Agile Software Deve...

MAN 3025 EXAM 2 FGCU QUESTIONS AND CORRECT ANSWERS LATEST 2024/2025 GRADED A+ . 2 / 8 1. Strategic Positioning/ Sustainable Competitive Advantage: 2. Strategic Management: a process that involves managers from all parts of theorganization in the formulation and the implementation of strategies and strategicgoals 3. Strategic Analysis: the process of analyzing the organization, the environment, and the organization's competitive position and current strategies 4. strategy formulation: ...

Product Manager Certification - AIPMM Review Practice Exam Questions 2024.Graded A+ Agile - correct answer An umbrella term used to describe a group of iterative incremental product development principles and methodologies that support the Agile Manifesto Agile Manifesto - correct answer A conceptual framework that emphasizes four central values and twelve supplemental principles encompassing an iterative and people orientated approach to product development. (Also called the Manifesto for A...

BCG Growth-Share Matrix - Answer-Cash Cow - High market share, low market Growth Stars - High market share, high market growth ?'s - High market growth, Low market share Dog - Low market growth, low market share Corporate Strategy - Answer-Asks the question - What businesses should we be in? Strategic Business Unit Strategy - Answer-Asks - How do we compete effectively against the competitors? Functional Strategy - Answer-strategy by which managers in specific areas decide how best ...

Strategic Planning correct answers Strategy = a matching process between external and internal factors internal = organizations goals and capabilities (focuses on publics, competitive advantage) external = Marketing Opportunities (focuses on consumer trends, economy, nature) Steps in Strategic Planning correct answers 1. Define the company mission statement (corporate) 2. Setting company objectives and goals (corporate) 3. Designing the business portfolio (corporate) 4. Planning m...

Marketing - Activity, set of institutions and processes for creating, capturing, communicating, delivering and exchanging offerings that have value for customers, clients, partners at large. Bartering is Marketing: T/F? Why? - True! Because marketing is any 2 or more parties exchanging of value Old View of Marketing - Marking a sale "telling and selling" New View of Marketing - Satisfying customer needs Things that can be marketed: - -Goods -Services -People -Behaviors -Organiz...

C209 Strategic Management Exam 2: Assessment Practice test Answers Included Discuss the 8-step strategy process - correct answer 1. Develop a Strategic "Mission" and "Vision" Contains: Product line definition and SCA, market scope, growth directions 2. Conduct a "SWOT" Analysis Internal Strengths and Weaknesses, external Opportunities and Threats Identify critical weaknesses related to Key Success Factors Identify critical threats to the firm's continued success or existence 3....

Marketing always entails an: - Answer-Exchange Purpose of Marketing is to create: - Answer-Value The 4 P's of Marketing - Answer-1) Product 2) Place 3) Promotion 4) Price Competitive Advantage consists of: - Answer-Excellence in all areas of 4 P's The Marketing Plan - Answer-Consists of 3 phases 1) Planning Phase 2) Implementation Phase 3) Control Phase The Strategy Pyramid - Answer-VMOST -Vision -Mission -Objectives -Strategy -Tactics SWOT Analysis - Answer-Evaluates an organ...

BMAL-590 Week 1 Section 5 Marketing Strategy Questions With Solutions When is a Boston Consulting Group (BCG) Matrix used? The Boston Consulting Group (BCG) Matrix is used in portfolio analysis and classifies brands or products according to whether each has a strong or weak market share and a slow or growing market. Innovative versus conservative philosophy: Some companies pride themselves on being innovative and want to invest in research and development so that they can enter into th...