Cmkg cpcm - Study guides, Class notes & Summaries

CMKG CPCM Course 1-11 Quizzes/Knowledge Checks (COMBINED)Answered!!

CMKG CPCM Exams 2024 final for actual exam D. Cannibalization - CORRECT ANSWER-A Retailer introduces a new item in Category A that causes Category B buyers to switch their purchases from Category A to Category B. What is this an example of? A. Brand extension B. Incremental contribution C. Product Line extension D. Cannibalization True (space planning) - CORRECT ANSWER-True or false? When you're completing an assortment and space planning project, it's best to import the item lev...

CMKG CPCM Mini Exams

CMKG CPCM Practice Exams Questions And Answers.

D. Cannibalization A Retailer introduces a new item in Category A that causes Category B buyers to switch their purchases from Category A to Category B. What is this an example of? A. Brand extension B. Incremental contribution C. Product Line extension D. Cannibalization True (space planning) True or false? When you're completing an assortment and space planning project, it's best to import the item level data directly into the POG software. D. All of these are justifica...

C. Total $ sales Total # of Buyers X $ Per Buyer = A. penetration B. $ Share of requirements C. Total $ sales D. Buying rate A. All of these answers are correct Which one of the following constitutes a limitation of Consumer Panel data? A. All of these answers are correct B. Club or warehouse purchases (if consumers purchase products for business, groups, or associations). C. Missed trips (if Consumers forget to record or Scan impulse or instant consumable purchases). D. Emb...

CMKG CPCM Exams 2024 final for actual exam D. Cannibalization - CORRECT ANSWER-A Retailer introduces a new item in Category A that causes Category B buyers to switch their purchases from Category A to Category B. What is this an example of? A. Brand extension B. Incremental contribution C. Product Line extension D. Cannibalization True (space planning) - CORRECT ANSWER-True or false? When you're completing an assortment and space planning project, it's best to import the item lev...

A. Market shares. Through a compilation of banners in the data. Which of the following analytics is NOT available in retailer POS data? A. Market shares. Through a compilation of banners in the data. B. All of these analytics are available in retailer POS data. C. Trends. Through time variations available in the data. D. Sales and profit analysis. Through total store, aisle, department, brand, and segment. E. Shopper insights. Through transactional and shopping basket data. A. Ens...

Which of the following analytics is NOT available in retailer POS data? A. Market shares. Through a compilation of banners in the data. B. All of these analytics are available in retailer POS data. C. Trends. Through time variations available in the data. D. Sales and profit analysis. Through total store, aisle, department, brand, and segment. E. Shopper insights. Through transactional and shopping basket data. correct answer: A. Market shares. Through a compilation of banners in the dat...

CMKG CPCM Practice Exams Questions and Answers 100% Pass Which of the following analytics is NOT available in retailer POS data? A. Market shares. Through a compilation of banners in the data. B. All of these analytics are available in retailer POS data. C. Trends. Through time variations available in the data. D. Sales and profit analysis. Through total store, aisle, department, brand, and segment. E. Shopper insights. Through transactional and shopping basket data. A. Market shares. Throu...