Psychological pricing - Study guides, Class notes & Summaries

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Marketing 3340 Final Accurate 100%
  • Marketing 3340 Final Accurate 100%

  • Exam (elaborations) • 6 pages • 2023
  • Value - ANSWER Perceived Benefits/Price Value Pricing - ANSWER The practice of simultaneously increasing product and service benefits and maintaining or decreasing price Costs - ANSWER Psychological Temporal Monetary Psychological Costs - ANSWER Mental Energy and stress involved in making purchases and accepting product risks Temporal Costs - ANSWER Time spent purchasing products and services Monetary Costs - ANSWER Money spent to receive products and services Benefits - ANSW...
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CPCM Course 5 Pricing Strategies and Analysis Techniques
  • CPCM Course 5 Pricing Strategies and Analysis Techniques

  • Exam (elaborations) • 4 pages • 2024
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  • CPCM Course 5 Pricing Strategies and Analysis Techniques Cost Based Pricing (or Cost-plus) -Answer-A pricing method in which the selling price is determined by evaluating all of the costs a company incurs and adding a markup. Value-Based Pricing -Answer-The method of setting a price by which a company calculates and tries to earn the differentiated worth of its product for particular customer segment when compared to its competitor. Competitive Pricing -Answer-A pricing method that utilize...
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Marketing 3340 Final Correct 100%
  • Marketing 3340 Final Correct 100%

  • Exam (elaborations) • 6 pages • 2024
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  • Value - ANSWER Perceived Benefits/Price Value Pricing - ANSWER The practice of simultaneously increasing product and service benefits and maintaining or decreasing price Costs - ANSWER Psychological Temporal Monetary Psychological Costs - ANSWER Mental Energy and stress involved in making purchases and accepting product risks Temporal Costs - ANSWER Time spent purchasing products and services Monetary Costs - ANSWER Money spent to receive products and services Benefits - ANSW...
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Marketing 3340 Final correct 100%
  • Marketing 3340 Final correct 100%

  • Exam (elaborations) • 6 pages • 2024
  • Available in package deal
  • Marketing 3340 Final correct 100%Value - ANSWER Perceived Benefits/Price Value Pricing - ANSWER The practice of simultaneously increasing product and service benefits and maintaining or decreasing price Costs - ANSWER Psychological Temporal Monetary Psychological Costs - ANSWER Mental Energy and stress involved in making purchases and accepting product risks Temporal Costs - ANSWER Time spent purchasing products and services Monetary Costs - ANSWER Money spent to receive product...
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BUS-M300 Final Exam Questions And Correct Answers
  • BUS-M300 Final Exam Questions And Correct Answers

  • Exam (elaborations) • 10 pages • 2024
  • BUS-M300 Final Exam Questions And Correct Answers When is Price Promotion effective? When the customer is sensitive to price. Inelastic % change in demand is LESS THAN % change in price. Elastic % change in demand is GREATER THAN % change in price. -Price increases, revenue decreases -Price decreases, revenue increases Promotional Pricing Price below list or cost for short run sales (discounts and rebates). Everyday Low Pricing Strategy For price sensitive. Customary Pricing Tra...
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ExCPT Study Guide Questions And Answers Rated A+ New Update Assured Satisfaction
  • ExCPT Study Guide Questions And Answers Rated A+ New Update Assured Satisfaction

  • Exam (elaborations) • 12 pages • 2024
  • Available in package deal
  • Pharmacy Technician Duties - Answer-1. Answer phone and handle questions that do not require a pharmacist's expertise or judgement 2. receive written prescriptions or telephoned refill requests 3. Gather information needed to prepare prescriptions 4. Record information needed before prescriptions can be dispensed 5. Enter data into the pharmacy's computer system 6. notify the pharmacist of patient or prescriber questions, as well as medication warnings or interactions 7. Help the pharm...
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BUS-M300 Final Exam Questions And Correct Answers
  • BUS-M300 Final Exam Questions And Correct Answers

  • Exam (elaborations) • 10 pages • 2024
  • BUS-M300 Final Exam Questions And Correct Answers When is Price Promotion effective? When the customer is sensitive to price. Inelastic % change in demand is LESS THAN % change in price. Elastic % change in demand is GREATER THAN % change in price. -Price increases, revenue decreases -Price decreases, revenue increases Promotional Pricing Price below list or cost for short run sales (discounts and rebates). Everyday Low Pricing Strategy For price sensitive. Customary Pricing Tra...
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Principles of Marketing CLEP Latest Version Already Passed
  • Principles of Marketing CLEP Latest Version Already Passed

  • Exam (elaborations) • 14 pages • 2023
  • Available in package deal
  • Principles of Marketing CLEP Latest Version Already Passed Marketing concept The marketing management philosophy that holds that achieving organizational goals depends on determining the needs and wants of target markets and delivering desired satisfactions more effectively and efficiently than competitors. Six Primary Marketing functions Environmental Analysis Consumer Analysis Product Planning Price Planning Promotion Planning Physical Distribution (Place) Planning Marketing mix The 4 P's o...
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AEST QUESTIONS AND ANSWERS  RATED A+
  • AEST QUESTIONS AND ANSWERS RATED A+

  • Exam (elaborations) • 3 pages • 2024
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  • AEST QUESTIONS AND ANSWERS RATED A+ What is the proper procedure for replacing the blade on a table saw? Standard 32 Disconnect the power before removing the blade, position of blade, position of hand so blade dose not cut you if wrench slips, take off the nut, then put new blade in then put the nut back in then re tighten. pg 230-231 What type of safety equipment should be warn when welding with and oxy-acetylene torch? Standard 32 Welding goggles and leather gloves, pg 348 What...
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MARKETING 3340 FINAL EXAM REVIEW FALL 2023
  • MARKETING 3340 FINAL EXAM REVIEW FALL 2023

  • Exam (elaborations) • 18 pages • 2023
  • Available in package deal
  • Alternative Growth Strategies: • Marketing Penetration • Market Development • Product Development • Diversification Alternative Consolidation Strategies: • Harvesting • Pruning • Retrenchment • Divestment Final Exam Review Product Life Cycle: • Introduction • Growth • Maturity • Decline Branding: • Multiproduct vs. Multibranding • Private, Mixed, Sub-branding, Co-Branding • Line vs. Brand Extensions Final Exam Review Variables for Market Segment...
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