Enfb 4170 final stuvia Study guides, Class notes & Summaries

What is the hardest task as an early stage company? - ANSWERSGetting customers to purchase or pay for your product What marketing techniques should you use for B2B customers and B2C customers respectively? - ANSWERSB2C -- Digital marketing B2B -- Inside sales team Sales & Marketing strategy (5 parts) - ANSWERS1. Identify your competitive advantage - narrow it down to one 2. Identify Target Market - Markets that favorably respond to your competitive advantage 3. Determine the size o...

What is lean start-up? - ANSWERSApplication of lean manufacturing thinking to innovation Where did lean startup originate? When was it fine tuned? Who is a good example of lean startups now a days? - ANSWERS1. came from Japanese car manufacturing 2. They fine-tuned it in the 60s-70s and then destroyed the American cars later on 3. Koreans are now doing this to the Japanese Entrepreneurship is a kind of ___________________________. - ANSWERSManagement Can entrepreneurship be taught? - ...

What is the hardest task as an early stage company? - ANSWERSGetting customers to purchase or pay for your product What marketing techniques should you use for B2B customers and B2C customers respectively? - ANSWERSB2C -- Digital marketing B2B -- Inside sales team Sales & Marketing strategy (5 parts) - ANSWERS1. Identify your competitive advantage - narrow it down to one 2. Identify Target Market - Markets that favorably respond to your competitive advantage 3. Determine the size o...

What is lean start-up? - ANSWERSApplication of lean manufacturing thinking to innovation Where did lean startup originate? When was it fine tuned? Who is a good example of lean startups now a days? - ANSWERS1. came from Japanese car manufacturing 2. They fine-tuned it in the 60s-70s and then destroyed the American cars later on 3. Koreans are now doing this to the Japanese Entrepreneurship is a kind of ___________________________. - ANSWERSManagement Can entrepreneurship be taught? - ...