Facebook channel Study guides, Class notes & Summaries
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COM4808 ASSIGNMENT 4 EXAM PORTFOLIO (ANSWER SOLUTIONS)
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COM4808 ASSIGNMENT 4 EXAM PORTFOLIO (ANSWER SOLUTIONS) 
 
Assignment 04 (EXAMINATION PORTFOLIO) 
ASSIGNMENT 04 – EXAMINATION PORTFOLIO 
o No extensions of the due date will be granted as this is an examination 
portfolio. 
o The submission of the examination portfolio is compulsory. 
o The following assignment is your examination portfolio. 
To ensure that a brand is built in a consistent manner in the new marketing era, the 
elements of the IMC mix should be implemented to guarantee consist...
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COM4806 ASSIGNMENT 3 PORTFOLIO EXAM NEW (DUE 2024 SOLUTIONS)
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COM4806 ASSIGNMENT 3 PORTFOLIO EXAM NEW (DUE 2024 SOLUTIONS) 
 
QUESTIONS ASKED: 
 
SECTIONS SUB-SECTIONS/CONTENT CRITERIA EXAMPLE 1 – PUBLIC RELATIONS/NPO/DONOR FUNDING 
1 INTRODUCTION 
AND TOPIC 
(Heading can be just 
INTRODUCTION) 
Introduce the proposal as examination proposal 
for COM4806 
State your topic, field and organisation briefly or 
give a short summary of your study 
Provide a short overview of the content to follow 
You could refer to the module aims/purpose/outcomes 
Y...
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DMI Pro Exam ALL ANSWERS 100% CORRECT SPRING FALL-2023/24 EDITION GUARANTEED GRADE A+
- Exam (elaborations) • 7 pages • 2023
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Inbound Marketing 
Pull Strategy, closely aligned with digital marketing, attracts leads by providing helpful content 
Outbound Marketing 
Associated with traditional and digital marketing, uses volume and repetition to spread word of existence, push strategy 
Owned Media Example 
Blog, Website, Social Media Account, 
Paid Media Example 
Display Ads, Social Media, Retargeting 
Earned Media Example 
Word of mouth promotion, reviews, and mentions 
Direct Marketing 
Mailings and brochures, flyers, ...
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STCO 658 Final Exam 2024 Actual Questions and Answers Graded A
- Exam (elaborations) • 30 pages • 2024
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STCO 658 Final Exam 2024 Actual Questions and Answers Graded A 
 
 
 
	has long been the cornerstone of brand-building efforts for many companies. 
 
Interactive media 
 
Mass-media advertising 
 
Online marketing 
 
Product placement 
 
Personal selling 
 
 
Which of the following statements is true of direct marketing? 
 
Traditionally, it has not been considered an element of the promotional mix. 
 
It is synonymous with direct mail. 
 
The rapid growth of the Internet is discouraging the gr...
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Test Bank for Global Business, 5th Edition by Mike Peng
- Exam (elaborations) • 541 pages • 2022
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Test Bank for Global Business 5e 5th Edition by Mike Peng. ISBN-13: 6403 
 
Full Chapters test bank included 
 
Chapter 1: Introduction 
1-1 International Business and Global Business 
1-2 Why Study Global Business? 
1-3 A Unified Framework 
1-4 Globalization and Semiglobalization 
1-5 Global Business and Globalization at a Crossroads 
1-6 Debates and Extensions 
1-7 Implications for Action: The Future of Global Business in a Less Global World 
1-8 Structure of the Book and the Discipline 
Chap...
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WGU C464 Assessment Questions and Answers Latest Update Already Passed
- Exam (elaborations) • 23 pages • 2022
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WGU C464 Assessment Questions and Answers Latest Update Already Passed Challenges of Communication significant intellectual and psychological resources. Not everyone we encounter will appreciate the value of communication. *We may over-rely on digitally mediated communication. *We live in a diverse world where intercultural understanding can be difficult. 
Effective Communication Strategies 1) Determine how to deliver a message by developing the ability to understand and predict the needs and po...
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IA - Study Guide Questions and answers 100% Pass Rated A+
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IA - Study Guide Questions and answers 100% Pass 
Rated A+ 
What is information? - Data organized to be informative 
Why do we organize things? - To convey information, since we as the organizers can't make 
information. That is up to the receiver to do. 
What is information overload? - Having to deal with too much information, since there is 
now more information than ever before. It is a two way channel, since we can share it with each 
other. E.g. we can receive an email but also send one. 
...
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MGT 6311 - Final Exam New Update Solution
- Exam (elaborations) • 30 pages • 2024
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MGT 6311 - Final Exam New Update Solution 
Youtube Stats - Correct->- First video aired on 4/23/05 
- over 1 billion unique visitors/month, 6 billion hours of videos/month 
- 25% of views come from mobile devices 
- Second largest search engine behind Google 
- 17% of all internet traffic 
- 56% of vides are <2mins 
Most common videos - Correct->- Explainers 
- Product Demos 
- How-Tos 
- Testimonials 
Video Stats - Correct->>4/5 Twitter users watch video content on Twitter 
10...
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hootsuite social marketing certification exam questions and answers 100% pass
- Exam (elaborations) • 18 pages • 2024
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hootsuite social marketing certification 
exam questions and answers 100% pass 
brand advocacy programs should contain 4 components: program goals, criteria for 
selection, a plan for onboarding, and finally - Correct Answer ️️ -a plan for continued 
engagement 
let's say you're evaluating a customer of your organization as a potential brand 
advocate. in addition to the three r's, whats another criteria you could use to determine 
whether this person would represent your organization wel...
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HubSpot Inbound Marketing Certification Exam Prep (2024/ 2025 Update) 100% Correct Questions and Verified Answers
- Exam (elaborations) • 23 pages • 2024
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HubSpot Inbound Marketing Certification Exam Prep (2024/ 2025 Update) 100% Correct Questions and Verified Answers 
 
Q: If you're trying to improve customer lifetime value, which phase should you focus on in your marketing flywheel? 
 
 
Answer: 
Delight - If you're looking to improve your customer retention, customer lifetime value, and referrals 
 
 
 
Q: Leveraging the data that's already accessible to you is a part of which step of implementing behavioral marketing and customer segmentati...
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