Mktg308 week 1 - Study guides, Class notes & Summaries

1. What is Social Media Marketing Social media marketing (SMM) (also known as digital marketing and e-marketing) is the use of social media—the platforms on which users build social networks and share information CONTI..........

MKTG308 Week 1 Discussion; Introduction to Social Media Marketing

MKTG308 Week 1 Discussion; Introduction to Social Media Marketing

Question 1 of 20 Social media is best defined in the context of the previous industrial media paradigm. Question 2 of 20 Points Online marketing rarely uses the internet for business leveraging. Question 3 of 20 The ACT Methodology consists of three elements for successful online marketing Question 4 of 20 The attracting phase of the ACT Methodology consists of Question 5 of 20 A blog is a type of content management system that makes it easy for anyone to publish short articles called po...