Public relations test 1 - Study guides, Class notes & Summaries
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Test Bank for Labour Relations, 6th Edition by Larry Suffield
- Exam (elaborations) • 175 pages • 2023
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Test Bank for Labour Relations in Canada 6e 6th Edition by Larry Suffield, Gary L. Gannon. Full Chapters test bank are included - Chapter 1 to 11 
 
Chapter 1 Union Objectives, Processes, and Structure 
Chapter 2 Labour Relations in Canada 
Chapter 3 The External Environment 
Chapter 4 Organizational Strategy 
Chapter 5 Governments and Labour Relations Boards 
Chapter 6 Union Organizing, Drive and Certification 
Chapter 7 The Collective Agreement 
Chapter 8 Negotiation of the Collective Agreemen...
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Test Bank for MKTG, 14th Edition by Charles W. Lamb
- Exam (elaborations) • 485 pages • 2024 Popular
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Test Bank for MKTG,14e 14th Edition, Principles of Marketing by Charles W. Lamb, Joe F. Hair, Carl McDaniel. This test bank includes Multiple Choice questions (MCQS), True False and Essay Questions. Answers are included for all chapters and given after every chapter. 
 
Part I: THE WORLD OF MARKETING. 
1. An Overview of Marketing. 
2. Strategic Planning for Competitive Advantage. 
3. Ethics and Social Responsibility. 
4. The Marketing Environment. 
5. Developing a Global Vision. 
Part II: ANALYZ...
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Test Bank for Business & Society: Ethics, Sustainability & Stakeholder Management, 11th Edition Carroll
- Exam (elaborations) • 522 pages • 2023
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Test Bank for Business & Society: Ethics, Sustainability & Stakeholder Management 11e 11th Edition by Archie B. Carroll, Jill Brown. Full Chapters test bank are included - Chap 1 to 18 (Complete Chapters) 
 
Part I: BUSINESS, SOCIETY, AND RESPONSIBILITY. 
1. The Business and Society Relationship. 
2. Corporate Social Responsibility, Performance and Impact. 
Part II:STAKEHOLDERS AND SUSTAINABILITY. 
3.The Stakeholder Approach to Business, Society and Ethics. 
4. Sustainability and the Natural Env...
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Test Bank for M: Marketing, 8th Edition by Dhruv Grewal
- Exam (elaborations) • 700 pages • 2023
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Test Bank for M: Marketing 8e 8th Edition by Dhruv Grewal, Michael Levy. ISBN 1181. Full Chapters test bank included (Ch 1 to 19) 
 
Section One: ASSESSING THE MARKETPLACE 
Chapter 1: Overview of Marketing 
Chapter 2: Developing Marketing Strategies and a Marketing Plan 
Chapter 3: Digital Marketing: Online, Social, and Mobile 
Chapter 4: Conscious Marketing, Corporate Social Responsibility, and Ethics 
Chapter 5: Analyzing the Marketing Environment 
 
Section Two: UNDERSTANDING THE MARKETPLACE...
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Test Bank for Contemporary Marketing, 19th Edition by Louis E. Boone
- Exam (elaborations) • 637 pages • 2023
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Test Bank for Contemporary Marketing 19e 19th Edition by Louis E. Boone, David L. Kurtz. Full Chapters test bank are included - Chapter 1 to 18 
 
Part I: DESIGNING CUSTOMER-ORIENTED MARKETING STRATEGIES. 
1. Marketing: The Art and Science of Satisfying Customers. 
2. Strategic Planning in Contemporary Marketing. 
3. The Marketing Environment, Ethics, and Social Responsibility. 
4. E-Business: Managing the Customer Experience. 
5. Social Media: Living in the Connected World. 
Part II: UNDERSTAN...
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Test Bank for Law, Business and Society, 13th Edition McAdams (All Chapters included)
- Exam (elaborations) • 266 pages • 2023
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Complete Test Bank for Law, Business and Society, 13th Edition by Tony McAdams, Kiren Dosanjh Zucker, Nancy Neslund, Kari Smoker ; ISBN13: 9781260247794. (Full Chapters included Chapter 1 to 18).... 
1. Capitalism and the Role of Government. 
2. Business Ethics. 
3. The Corporation and Public Policy: Expanding Responsibilities. 
4. The American Legal System. 
5. Constitutional Law and the Bill of Rights. 
6. Contracts. 
7. Business Torts and Product Liability. 
8. Government Regulation of Busine...
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DPR3701 Assignment 1 (ANSWERS) Semester 1 2024 - DISTINCTION GUARANTEED
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Well-structured DPR3701 Assignment 1 (ANSWERS) Semester 1 2024 - DISTINCTION GUARANTEED. (DETAILED ANSWERS - DISTINCTION GUARANTEED!)...... Read the article below and answer the questions that follow. 
TRESemmé: South African shops pull products after 'racist' hair adverts. 
A composite image shows the advert's descriptions of white and black hair types. 
Some of South Africa's biggest retailers will no longer sell TRESemmé hair products, following protests over an advert that denigrated ...
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Test Bank for Advertising & Promotion, 8th Canadian Edition by Michael Guolla, George E. Belch
- Exam (elaborations) • 441 pages • 2024
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Test Bank for Advertising and Promotion An Integrated Marketing Communications Perspective 8ce 8th Canadian Edition by Michael Guolla, George Belch,Michael Belch. This PDF document includes Multiple Choice Questions for all Chapters. All chapters (Chapter 1 to 19) are included and answers are given at the end of every chapter. 
 
Part 1 Understanding Integrated Marketing Communications 
CHAPTER 1 Integrated Marketing Communications 
CHAPTER 2 Working with Agencies for IMC 
CHAPTER 3 Consumer Beh...
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Test Bank for Integrated Advertising, Promotion, and Marketing Communications, 9th Edition by Kenneth E Clow
- Exam (elaborations) • 762 pages • 2022
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Test Bank for Integrated Advertising, Promotion, and Marketing Communications 9e 9th Edition by Kenneth E Clow, Donald E Baack. 
 
ISBN-13: 4345 
 
Full Chapters test bank included 
 
PART 1: THE IMC FOUNDATION 
Integrated Marketing Communications 
Brand Management 
Buyer Behaviors 
The IMC Planning Process 
PART 2: IMC ADVERTISING TOOLS 
Advertising Campaign Management 
Advertising Design 
Traditional Media Channels 
PART 3: DIGITAL AND ALTERNATIVE MARKETING 
Digital and Mobile Marketing 
Socia...
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TEST BANK for Industrial Relations in Canada by Hebdon Robert, Brown Travor and Walsworth Scott ISBN-13 978-0176891701. (Complete 12 Chapters)
- Other • 269 pages • 2024
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TABLE OF CONTENTS_ Chapter 1: Introduction Chapter 2: Labour History Chapter 3: Economic, Social, and Political Environments Chapter 4: The Legal Environment Chapter 5: The Union Perspective Chapter 6: The Management Perspective Chapter 7: Collective Bargaining Chapter 8: Collective Agreement Administration Chapter 9: Conflict Resolution: Grievances and Strikes Chapter 10: Third-Party Dispute Resolution Procedures Chapter 11: Impacts of Unionization Chapter 12: Public-Sector Issues TEST BANK for...
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