Sbus 450 Study guides, Class notes & Summaries

SBUS 450 FINAL EXAM QUESTIONS WITH COMPLETE ANSWERS.

SBUS 450 Exam Guide Questions and CORRECT Answers marketing - Ans the activity, set of institutions, and processes for creating, capturing, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large sport marketing - Ans all activities designed to meet the needs and wants of sport consumers through exchange processes; has developed two major thrusts: the marketing of sport products and services directly to consumers of s...

SBUS 450 UPDATED Exam Questions and CORRECT Answers 5 Marketing P's - Ans Product Place Price Promotion Public Relations Sports Marketing - Ans All activities are designed to meet the wants and needs of sport consumers through an exchange process

SBUS 450 Certification Exam Questions and CORRECT Answers Sports Marketing - Ans All activities are designed to meet the wants and needs of sport consumers through an exchange process. Sport Consumers - Ans Involved in sport through playing, officiating, watching, listening, reading and collecting. Two Major Thrusts of Sport Marketing - Ans 1) The marketing of sport products to the sport consumer 2) The marketing of sport and non-sport products through sport.

SBUS 450 PASSED Exam Questions and CORRECT Answers Marketing Myopia - Ans Lack of foresight by marketers to meet the wants and needs of customers Marketing Plan Process - Ans Stage 1- Opportunities Stage 2 - Strategy Stage 3 - Mix Stage 4 - Evaluation The Classic Marketing Plan - Ans Planning Phase (mission, vision, SWOT) Implementation (segmentation, STP, marketing mix)