Upenn marketing 101 Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Upenn marketing 101? On this page you'll find 5 study documents about Upenn marketing 101.
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UPenn Marketing 101 Final Questions & Answers, Already Passed!!
- Exam (elaborations) • 14 pages • 2024
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Dynamic Pricing - Answer-Adjusting prices continually to meet the characteristics and needs of 
individuals and situations; setting prices for a good/service based on the demand for it at the 
moment based on the availability of supply 
Uber's Surge Pricing - Answer-Higher demand causes a price multiplier to kick in, increasing rates up 
to 8x the original price. Model: Increase supply, decrease demand 
Target Costing - Answer-Reverse engineer a product based on demand at a certain price point ...
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UPenn Marketing 101 Final Exam Questions and Answers 100% Pass
- Exam (elaborations) • 18 pages • 2024
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UPenn Marketing 101 Final Exam 
Questions and Answers 100% Pass 
Dynamic Pricing - Correct Answer ️️ -Adjusting prices continually to meet the 
characteristics and needs of individuals and situations; setting prices for a good/service 
based on the demand for it at the moment based on the availability of supply 
Uber's Surge Pricing - Correct Answer ️️ -Higher demand causes a price multiplier to 
kick in, increasing rates up to 8x the original price. Model: Increase supply, decrease 
de...
![UPenn Marketing 101 Final Exam Questions and Answers 100% Pass](/docpics/5138356/662f7bed7c1e1_5138356_121_171.jpeg)
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UPenn Marketing 101 Final Exam Questions and Answers 100% Pass
- Exam (elaborations) • 18 pages • 2024
-
- $12.49
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UPenn Marketing 101 Final Exam 
Questions and Answers 100% Pass 
Dynamic Pricing - Correct Answer ️️ -Adjusting prices continually to meet the 
characteristics and needs of individuals and situations; setting prices for a good/service 
based on the demand for it at the moment based on the availability of supply 
Uber's Surge Pricing - Correct Answer ️️ -Higher demand causes a price multiplier to 
kick in, increasing rates up to 8x the original price. Model: Increase supply, decrease 
de...
![UPenn Marketing 101 Final Exam Study Guide Questions with Answers](/docpics/4874041/6607da98f03e9_4874041_121_171.jpeg)
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UPenn Marketing 101 Final Exam Study Guide Questions with Answers
- Exam (elaborations) • 16 pages • 2024
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- $10.99
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Dynamic Pricing - Adjusting prices continually to meet the characteristics and needs of 
individuals and situations; setting prices for a good/service based on the demand for it at the 
moment based on the availability of supply 
Uber's Surge Pricing - Higher demand causes a price multiplier to kick in, increasing rates up 
to 8x the original price. Model: Increase supply, decrease demand 
Target Costing - Reverse engineer a product based on demand at a certain price point 
EDLP - Every Day Low...
![UPenn Marketing 101 Final Exam Study Guide Questions with Answers](/docpics/5673288/66728a6e4c50f_5673288_121_171.jpeg)
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UPenn Marketing 101 Final Exam Study Guide Questions with Answers
- Exam (elaborations) • 13 pages • 2024
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- $11.49
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Crowdfunding - Present products you've designed. Gain 1000s of small investors. Have 
people pre-buy your product at a high price. Reaching the most receptive customers who 
are willing to pay the most for information. 
Strategies for Introduction - Low Selling Effort + High Price = Skim; High Selling Effort 
+ Low Price = Penetrate 
Shifts in Growth Phase - Low Selling Effort + High Price = Penetrate; High Selling Effort + 
Low Price = Skim (SWITCH FROM INTRO)
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