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M370 Exams Bundle Questions and Answers | All Correct
M370 Exams Bundle Questions and Answers | All Correct
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- M370 Quizzes with 100% Correct Solutions • Exam (elaborations)
- M370 Practice Questions with 100% Correct Answers • Exam (elaborations)
- M370 FINAL Exam Questions and Answers • Exam (elaborations)
- M370 Exam Questions and Answers 100% Pass • Exam (elaborations)
- M370 Week 2 Questions and Answers • Exam (elaborations)
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M370 Exams Bundle Questions and Answers | All Correct
M370 Midterm Exam Questions and Answers
M370 Midterm Exam Questions and Answers 
marketing - Correct Answer️️ -the process by which companies create value for 
customers and build strong customer relationships in order to capture value from 
customers in return 
needs - Correct Answer️️ -states of felt deprivation 
wants - Correct Answer️️ -the form human needs take as shaped by culture and 
individual personality 
demands - Correct Answer️️ -human wants that are backed by buying power 
market offerings - Correct Answe...
- Exam (elaborations)
- • 16 pages •
M370 Midterm Exam Questions and Answers 
marketing - Correct Answer️️ -the process by which companies create value for 
customers and build strong customer relationships in order to capture value from 
customers in return 
needs - Correct Answer️️ -states of felt deprivation 
wants - Correct Answer️️ -the form human needs take as shaped by culture and 
individual personality 
demands - Correct Answer️️ -human wants that are backed by buying power 
market offerings - Correct Answe...
M370 FINAL EXAM STUDY GUIDE QUESTIONS AND ANSWERS
M370 FINAL EXAM STUDY GUIDE 
QUESTIONS AND ANSWERS 
5 Cs of Pricing - Correct Answer️️ -company objectives, customers, costs, 
competition, channel members -> value 
company objectives - Correct Answer️️ -profit oriented, sales oriented, competitor 
oriented, customer oriented 
profit-oriented - Correct Answer️️ -target profit pricing, maximizing profits, target return 
pricing 
target profit pricing - Correct Answer️️ -particular profit goal as overriding concern 
maximizing ...
- Exam (elaborations)
- • 34 pages •
M370 FINAL EXAM STUDY GUIDE 
QUESTIONS AND ANSWERS 
5 Cs of Pricing - Correct Answer️️ -company objectives, customers, costs, 
competition, channel members -> value 
company objectives - Correct Answer️️ -profit oriented, sales oriented, competitor 
oriented, customer oriented 
profit-oriented - Correct Answer️️ -target profit pricing, maximizing profits, target return 
pricing 
target profit pricing - Correct Answer️️ -particular profit goal as overriding concern 
maximizing ...
M370 Chapter 9 Questions and Answers 100% Pass
M370 Chapter 9 Questions and Answers 100% Pass 
Chapter 9 - Correct Answer️️ -Marketing Channels 
Distribution (marketing) channel - Correct Answer️️ -a set of interdependent 
organizations that help make a product or service available for use or consumption by 
the consumer/business user 
-the series of firms or individuals that FACILITATE THE MOVEMENT OF A PRODUCT 
from the producer to the final consumer 
*the downstream side of the VDN" 
May include: 
Wholesalers 
Brokers or agents 
...
- Exam (elaborations)
- • 9 pages •
M370 Chapter 9 Questions and Answers 100% Pass 
Chapter 9 - Correct Answer️️ -Marketing Channels 
Distribution (marketing) channel - Correct Answer️️ -a set of interdependent 
organizations that help make a product or service available for use or consumption by 
the consumer/business user 
-the series of firms or individuals that FACILITATE THE MOVEMENT OF A PRODUCT 
from the producer to the final consumer 
*the downstream side of the VDN" 
May include: 
Wholesalers 
Brokers or agents 
...
M370 - Week 1 Practice Questions and Answers
M370 - Week 1 Practice Questions and Answers 
Xavier is analyzing potential market segments. He should carefully seek potential 
customers who have both an interest in his products and - Correct Answer️️ -the ability 
to buy them 
In BCG portfolio analysis, products in low-growth markets that have received heavy 
investment and now have excess funds available to support other products are called - 
Correct Answer️️ -cash cows 
How a product or service will be conceived or designed, how m...
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- Exam (elaborations)
- • 3 pages •
M370 - Week 1 Practice Questions and Answers 
Xavier is analyzing potential market segments. He should carefully seek potential 
customers who have both an interest in his products and - Correct Answer️️ -the ability 
to buy them 
In BCG portfolio analysis, products in low-growth markets that have received heavy 
investment and now have excess funds available to support other products are called - 
Correct Answer️️ -cash cows 
How a product or service will be conceived or designed, how m...
M370 Week 2 Questions and Answers
M370 Week 2 Questions and Answers 
The majority of products and services are likely to satisfy - Correct Answer️️ -both 
functional and psychological needs. 
Marketers that set unrealistically high consumer expectations of a product through 
advertising, personal selling, or other types of promotion may generate higher initial 
sales, but it will eventually result in ________ if the product fails to achieve these 
expectations. - Correct Answer️️ -postpurchase dissatisfaction 
Jamie love...
- Package deal
- Exam (elaborations)
- • 3 pages •
M370 Week 2 Questions and Answers 
The majority of products and services are likely to satisfy - Correct Answer️️ -both 
functional and psychological needs. 
Marketers that set unrealistically high consumer expectations of a product through 
advertising, personal selling, or other types of promotion may generate higher initial 
sales, but it will eventually result in ________ if the product fails to achieve these 
expectations. - Correct Answer️️ -postpurchase dissatisfaction 
Jamie love...
M370 Exam Questions and Answers 100% Pass
M370 Exam Questions and Answers 100% Pass 
External agencies and government bodies publish safety ratings for cars to help 
consumers alleviate ________ risk. - Correct Answer️️ -physiological 
Erik was shopping for a new pair of sunglasses. Although he would have liked to take 
the sunglasses home immediately after purchasing them, he was willing to trade off 
immediate availability when he realized that he could purchase the sunglasses online 
for a 30 percent discount. This is an example ...
- Package deal
- Exam (elaborations)
- • 28 pages •
M370 Exam Questions and Answers 100% Pass 
External agencies and government bodies publish safety ratings for cars to help 
consumers alleviate ________ risk. - Correct Answer️️ -physiological 
Erik was shopping for a new pair of sunglasses. Although he would have liked to take 
the sunglasses home immediately after purchasing them, he was willing to trade off 
immediate availability when he realized that he could purchase the sunglasses online 
for a 30 percent discount. This is an example ...
M370 FINAL Exam Questions and Answers
M370 FINAL Exam Questions and Answers 
Assume the demand for electricity, a necessity with few substitutes, is −0.2. If the cable 
company raised its rates by 10 percent, we would expect a 
10 percent decrease in quantity demanded 
10 percent increase in quantity demanded 
2 percent decrease in quantity demanded 
2 percent increase in quantity demanded 
5 percent decrease in quantity demanded. - Correct Answer️️ -2 percent decrease in 
quantity demanded 
Antoine rents rooms in his hotel fo...
- Package deal
- Exam (elaborations)
- • 12 pages •
M370 FINAL Exam Questions and Answers 
Assume the demand for electricity, a necessity with few substitutes, is −0.2. If the cable 
company raised its rates by 10 percent, we would expect a 
10 percent decrease in quantity demanded 
10 percent increase in quantity demanded 
2 percent decrease in quantity demanded 
2 percent increase in quantity demanded 
5 percent decrease in quantity demanded. - Correct Answer️️ -2 percent decrease in 
quantity demanded 
Antoine rents rooms in his hotel fo...
M370 Practice Questions with 100% Correct Answers
M370 Practice Questions with 100% 
Correct Answers 
Disney recently released new versions of its classic movies Aladdin and The Lion King. 
This is an example of new product innovation based on 
a fashion cycle. 
diversification. 
market saturation. 
innovation. 
changing customer needs. - Correct Answer️️ -a fashion cycle. 
Taxes were historically prepared on paper by consumers or professionals. Now, tax- 
preparation software programs are in wide use by taxpaying consumers and small 
busin...
- Package deal
- Exam (elaborations)
- • 15 pages •
M370 Practice Questions with 100% 
Correct Answers 
Disney recently released new versions of its classic movies Aladdin and The Lion King. 
This is an example of new product innovation based on 
a fashion cycle. 
diversification. 
market saturation. 
innovation. 
changing customer needs. - Correct Answer️️ -a fashion cycle. 
Taxes were historically prepared on paper by consumers or professionals. Now, tax- 
preparation software programs are in wide use by taxpaying consumers and small 
busin...
M370 Quizzes with 100% Correct Solutions
M370 Quizzes with 100% Correct Solutions 
Radio frequency identification tags are - Correct Answer️️ -tiny computer chips that 
transmit information about the contents of containers. 
When Chin Lee sells the jewelry she makes at craft fairs or on her personal website, 
she is utilizing a(n) ________ marketing channel. - Correct Answer️️ -direct 
The international fashion retailer Zara's parent company, Inditex, owns the 
manufacturing plants, warehouse facilities, retail outlets, and de...
- Package deal
- Exam (elaborations)
- • 4 pages •
M370 Quizzes with 100% Correct Solutions 
Radio frequency identification tags are - Correct Answer️️ -tiny computer chips that 
transmit information about the contents of containers. 
When Chin Lee sells the jewelry she makes at craft fairs or on her personal website, 
she is utilizing a(n) ________ marketing channel. - Correct Answer️️ -direct 
The international fashion retailer Zara's parent company, Inditex, owns the 
manufacturing plants, warehouse facilities, retail outlets, and de...