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Summary Introduction to Business Management, ISBN: 9780195992519 MNB 1501Business Management R50,00
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Summary Introduction to Business Management, ISBN: 9780195992519 MNB 1501Business Management

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Summary study book Introduction to Business Management of Gawie du Toit, Barney Erasmus, Johan Strydom - ISBN: 9780195992519 (Chapter 2)

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  • May 27, 2021
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  • 2020/2021
  • Summary
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1.Entrepreneurship
1.1.Key concepts
Entrepreneur, entrepreneurship, role of entrepreneur, motivation of entrepreneurs, small
business, entrepreneurial process, skills required of an entrepreneur, resources needed
to start a new business, starting a new business, buying an existing business.


1.2.Entrepreneurs & entrepreneurship
LO1: Explain the concept of entrepreneurship.

• Process of identifying, creating or sensing opportunity where others do not see it
• Finding & combining resources to pursue the opportunity until it becomes a
successful established business

LO2: Define an entrepreneur.

• Person or personality type that takes up a new venture and is willing to accept full
responsibility for the outcome
• Take initiative and risk by harnessing production factors to produce goods/services
• Have innovative ideas
• Identify opportunities
• Find resources to pursue opportunities for personal gain
• Take financial risks
• Bring about change, growth and wealth in economy
• Re-energise economy and create jobs
• Start, manage and grow small business
• Motivated by achievement


1.3.Role of entrepreneurs & small-business
owners in society
LO3: Describe the roles that entrepreneurs and small-business owners play in the SA
economy.
What constitutes a small business?

• Management is independent, i.e. owner also manages business
• Capital is provided by entrepreneur or few people starting business together
• Activities of enterprise are mainly local
• Enterprise is small in comparison to largest competitors in relevant industry, i.e. does
not dominate the industry
• National Small Business Act
o Less than 200 employees
o Annual turnover < R64m

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