Strategic Marketing Practice (MNM4805)

University of South Africa (Unisa)

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MNM4805 ASSIGNMENT 2 2024  Generic Strategy: Differentiation with a Focus on Sustainability and Advanced Technology  A differentiation strategy is a business approach where a company seeks to distinguish its products or services from those of competitors
  • MNM4805 ASSIGNMENT 2 2024 Generic Strategy: Differentiation with a Focus on Sustainability and Advanced Technology A differentiation strategy is a business approach where a company seeks to distinguish its products or services from those of competitors

  • Essay • 18 pages • 2024
  • MNM4805 ASSIGNMENT 2 2024 Generic Strategy: Differentiation with a Focus on Sustainability and Advanced Technology A differentiation strategy is a business approach where a company seeks to distinguish its products or services from those of competitors by offering something unique that is valued by customers. This uniqueness can come in various forms, such as superior quality, innovative features, brand reputation, exceptional customer service, or cutting-edge technology. The primary goal ...
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