Marketing IIA (Principles of Marketing) BUSE2025 (BUSE2025)

University of the Witwatersrand (wits)

Here are the best resources to pass Marketing IIA (Principles of Marketing) BUSE2025 (BUSE2025). Find Marketing IIA (Principles of Marketing) BUSE2025 (BUSE2025) study guides, notes, assignments, and much more.

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Marketing IIA (Principles of Marketing) Practice Exam
  • Marketing IIA (Principles of Marketing) Practice Exam

  • Exam (elaborations) • 5 pages • 2023
  • A practice test covering all chapters to help you prepare for your exam.
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(Chpt.2) Partnering to Build Customer Engagement, Value, and Relationships (Chpt.2) Partnering to Build Customer Engagement, Value, and Relationships
  • (Chpt.2) Partnering to Build Customer Engagement, Value, and Relationships

  • Summary • 4 pages • 2023
  • Available in package deal
  • (Chpt.2) Partnering to Build Customer Engagement, Value, and Relationships
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(Chpt.3) Analysing The Marketing Environment (Chpt.3) Analysing The Marketing Environment
  • (Chpt.3) Analysing The Marketing Environment

  • Summary • 3 pages • 2023
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  • (Chpt.3) Analysing The Marketing Environment
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(Chpt.7) Customer Value-Driven Marketing Strategy (Chpt.7) Customer Value-Driven Marketing Strategy
  • (Chpt.7) Customer Value-Driven Marketing Strategy

  • Summary • 4 pages • 2023
  • Available in package deal
  • Customer Value-Driven Marketing Strategy Creating Value for Target Customers
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(Chpt.8) Products, Services, and Brands (Chpt.8) Products, Services, and Brands
  • (Chpt.8) Products, Services, and Brands

  • Summary • 4 pages • 2023
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  • (Chpt.8) Products, Services, and Brands
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(Chpt.9) Developing New Products and Managing The Product Life Cycle (Chpt.9) Developing New Products and Managing The Product Life Cycle
  • (Chpt.9) Developing New Products and Managing The Product Life Cycle

  • Summary • 4 pages • 2023
  • Available in package deal
  • (Chpt.9) Developing New Products and Managing The Product Life Cycle
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(Chpt.10) Pricing: Understanding and Capturing Customer Value (Chpt.10) Pricing: Understanding and Capturing Customer Value
  • (Chpt.10) Pricing: Understanding and Capturing Customer Value

  • Summary • 2 pages • 2023
  • Available in package deal
  • (Chpt.10) Pricing: Understanding and Capturing Customer Value
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(Chpt.12) Marketing Channels (Chpt.12) Marketing Channels
  • (Chpt.12) Marketing Channels

  • Summary • 4 pages • 2023
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  • (Chpt.12) Marketing Channels
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(Chpt.14) Integrated Marketing Communications Strategy (Chpt.14) Integrated Marketing Communications Strategy
  • (Chpt.14) Integrated Marketing Communications Strategy

  • Summary • 4 pages • 2023
  • Available in package deal
  • (Chpt.14) Integrated Marketing Communications Strategy
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