Google Analytics Certification Questions and Answers 2024 Graded A

Google Analytics Certification Questions and Answers 2024 Graded A You can use filters to limit or modify the data in a view. - True Which of these represents the hierarchy of accounts, properties and views in a Google Analytics account? - Account > Property > View (Correct) What is a "metric" in Google Analytics? - The numbers in a data set often paired with dimensions You can share all the assets below in the Solutions Gallery EXCEPT - Custom Dimensions The default Google Analytics session expires after 30 minutes of users' inactivity and cannot be changed. - False What would you set up to track metrics that don't appear in Google Analytics by default? e.g. how many comments users posted to a webpage on your site. - Custom Metrics All of the below are benefits of using segments in your data analysis EXCEPT: - You can permanently modify the data in your view What scope would you apply to set up a Custom Dimension that collects data related to an aspect of a user? - User Which reports can show you the sequence of interactions that led up to each conversion and transaction? - Multi -Channel Funnel Reports What would happen if a user clears the Google Analytics cookie from their browser? - All of the above Which of these lets you upload data from external sources and combine it with data you collect via Analytics? - Data Import Which of these campaigns requires you to manually add campaign parameters to your URLs for tracking? - Email Campaigns Which of these would prevent data from appearing in a Custom Report? You've applied a filter that filters out all of your data - You've applied a filter that filters out all of your data Once you have deleted a view, you have a limited number of days to restore that view before it is permanently deleted: - True The following criteria can be used to create a Dynamic Remarketing audience EXCEPT: - Users who returned an item they purchased Goals in Google Analytics fall into one of 4 types: - Destination, Event, Duration, Pages/Screens per session What type of data does Google Analytics terms of service prohibit you from collecting? - Personally identifiable information An event hit for reporting can include which four parameters? - Category, Action, Label, Value Custom Segments CANNOT be created using which of these criteria? - Ad Type Without a User -ID view, when Google Analytics NOT be able to identify sessions from the same user? - When the sessions happen in different browsers on the same device If you only wanted to include data from a campaign titled "Black Friday" in Campaign reports, which filter would you apply? - Custom include filter with field "campaign name" and pattern "black friday" What does "dimension" mean in Google Analytics? - An attribute of a website that can be organized for better analysis Through which report can you determine the numbers of users who visited your site over 1 -day, 7 -day, 14 -day, and 30 -day periods? - Active User Report In which of the following reports can Custom Dimensions be used? - Primary dimensions and Secondary dimensions in Custom Reports, and Secondary dimensions in Standard Reports All of the characteristics below can be used to create a Custom Segment EXCEPT: - Users who have children In which scenario would you want to lengthen the default session timeout length in Google Analytics? - The average length of videos on your site is 35 minutes Which of the following is NOT possible with Custom Reports: - Pair metrics and dimensions of different scopes