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[Mostrar más]CIB 4203 - Chapter 1 exam questions with 
correct answers 2024 
*______ is about creating sustainable connections between an organization and its 
customers.* 
A. ARM 
B. BRM 
C. CRM 
D. DRM - ANSWERS CRM 
*CRM evolved in the late ______ as a way to redefine customer and company 
relations, mostl...
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Añadir al carritoCIB 4203 - Chapter 1 exam questions with 
correct answers 2024 
*______ is about creating sustainable connections between an organization and its 
customers.* 
A. ARM 
B. BRM 
C. CRM 
D. DRM - ANSWERS CRM 
*CRM evolved in the late ______ as a way to redefine customer and company 
relations, mostl...
CIB 4203 - Chapter 3 exam questions with 
verified answers 2024 
*CRM projects generally ______ technology implementations.* 
A. Involve 
B. Do not involve - ANSWERS Involve 
*People and processes ______ play a large part in CRM projects.* 
A. Can 
B. Cannot - ANSWERS Can 
*CRM projects ______ vary...
Vista previa 2 fuera de 7 páginas
Añadir al carritoCIB 4203 - Chapter 3 exam questions with 
verified answers 2024 
*CRM projects generally ______ technology implementations.* 
A. Involve 
B. Do not involve - ANSWERS Involve 
*People and processes ______ play a large part in CRM projects.* 
A. Can 
B. Cannot - ANSWERS Can 
*CRM projects ______ vary...
CIB 4203 - Chapter 4 exam questions with 
verified answers 
*______ rely on customer-related data* 
A. Strategic CRM only 
B. All forms of CRM - ANSWERS All forms of 
*______ CRM focuses on keeping profitable customers.* 
A. Strategic 
B. Operational 
C. Analytical 
D. Collaborative - ANSWERS St...
Vista previa 2 fuera de 10 páginas
Añadir al carritoCIB 4203 - Chapter 4 exam questions with 
verified answers 
*______ rely on customer-related data* 
A. Strategic CRM only 
B. All forms of CRM - ANSWERS All forms of 
*______ CRM focuses on keeping profitable customers.* 
A. Strategic 
B. Operational 
C. Analytical 
D. Collaborative - ANSWERS St...
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