pharmaceuticals are arguably the most socially important health care product. true
or false - CORRECT ANSWER- true
pharmaceutical development is a high risk in which many promising leads prove
disappointing. true or false - CORRECT ANSWER- true
pharmaceutical sales are the highest in which geographical regions - CORRECT
ANSWER- the US, Western Europe, Japan
U.S. accounts for ___ of the worlds pharmaceutical revenues - CORRECT
ANSWER- 50%
what has fueled recent growth in the pharmaceutical industry - CORRECT
ANSWER- population growth and increased life expectancies
which statement describes the relationship between pharmaceutical companies and
genomic research - CORRECT ANSWER- partnerships between pharmaceutical
companies and genomic companies will not prove immediately profitable
prescription drug therapy is not cost effective for insurance companies and
providers.. true or false - CORRECT ANSWER- false
the high price of healthcare is explained by the high price of medicines -
CORRECT ANSWER- false
one of the oldest and least effective pharmaceutical marketing techniques is DTC
(direct-to-consumer) true or false - CORRECT ANSWER- false
what influences the number of districts in a region - CORRECT ANSWER- the
regions population
,what is an example of the regionalization of healthcare delivery systems -
CORRECT ANSWER- california and flordia have different prescription
reimbursement policies
the heart of a pharmaceutical sales team is the regional manager. true or false -
CORRECT ANSWER- false
most DMs did not start as representatives. true or false - CORRECT ANSWER-
false
how many territories are typically in a district - CORRECT ANSWER- 8-12
what is the most effective method for grabbing market share - CORRECT
ANSWER- comparative selling
pharm reps mainly visit just pharmacies. true or false - CORRECT ANSWER-
false
it is usually only 1-2 calls to a physician before he/she commits to prescribing your
medicine. true or false - CORRECT ANSWER- false
pharmacies may dispense a product other than what is prescribed. true or false -
CORRECT ANSWER- true
what classifies as "payers" - CORRECT ANSWER- employers
what defines ethical pharmaceutical companies - CORRECT ANSWER-
researching and developing novel drugs
one of the most disappointing results of the pharmaceutical industry is continued
investment in R+D is the few new drugs being approved in development -
CORRECT ANSWER- false
thanks to modern medicine, how long are people newly diagnosed with HIV
expected to live - CORRECT ANSWER- another 50 years
how much as average life span increased in 1890 - CORRECT ANSWER- almost
30 years
, what is a treatment group - CORRECT ANSWER- group of patients assigned to
receive a specified treatment
main difference between blind and double blind study - CORRECT ANSWER- in
a double blind study, neither the study staff nor study participants know which
subjects area in experimental and which are in control
what does asymptomatic mean - CORRECT ANSWER- not exhibiting signs and
symptoms
which term denotes the study of bodily functions (as opposed to structures) -
CORRECT ANSWER- physiology
a drug is any substance that produces a physical or psychological change in the
body. true or false - CORRECT ANSWER- true
how does the FDA define a drug - CORRECT ANSWER- any substance intended
for use in the case diagnosis, cure, mitigation, treatment, and prevention of disease
which statement about vitamins is correct - CORRECT ANSWER- most of the
bodys required vitamins must be taken in from outside the body
ADME testing measures the rate at which the body absorbs the drug, distributes it
to the organs necessary to produce. true or false - CORRECT ANSWER- true
ADME testing is primarily used in what field - CORRECT ANSWER-
pharmacokinetics
what statement is correct about placebos - CORRECT ANSWER- placebo effects
can lead to withdraw symptoms
On average, only about 5 of 4,000 drugs studied in the laboratory are eventually
studied in people. true or false - CORRECT ANSWER- true
what is true about drugs taken sublingually - CORRECT ANSWER- sublingual
drugs are absorbed directly and almost immediately into the blood stream
what are 3 or the 7 rights of drug administration - CORRECT ANSWER- - the
right patient
-the right drug
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