Pass With Kay's
Just a college student whose notes have gotten them to a 3.8 GPA so I figured, why not share?
We're in this together!
I have notes from most classes I've taken - especially related to Business.
Reach out for any specific courses you're looking for!
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Consumer Behavior Analysis (MKTG425) Class Notes - Ch. 1: Intro.
These are class notes from Consumer Behavior Analysis (MKTG425) class which cover Chapter 1: Introduction. These notes cover the fundamentals of Consumer Behavior Analysis, including: consumer behavior definition, market segmentation overview, group identity, individual identity, and popular culture.
- Notas de lectura
- • 2 páginas •
These are class notes from Consumer Behavior Analysis (MKTG425) class which cover Chapter 1: Introduction. These notes cover the fundamentals of Consumer Behavior Analysis, including: consumer behavior definition, market segmentation overview, group identity, individual identity, and popular culture.
Consumer Behavior Analysis (MKTG425) Class Notes - Ch 2: Consumer Well Being
These are class notes from Consumer Behavior Analysis (MKTG425) class which cover Chapter 2: Consumer Well Being. These notes cover ethical issues in marketing (+ major ethical issues examples discussed in class), sustainable marketing, and ethical behavior in marketing.
- Notas de lectura
- • 2 páginas •
These are class notes from Consumer Behavior Analysis (MKTG425) class which cover Chapter 2: Consumer Well Being. These notes cover ethical issues in marketing (+ major ethical issues examples discussed in class), sustainable marketing, and ethical behavior in marketing.
Consumer Behavior Analysis (MKTG425) Class Notes - Ch 3: Perception
These are class notes from Consumer Behavior Analysis (MKTG425) class which cover Chapter 3: Perception. The notes involve details on the 3 Stages of Perception, Sensory receptors and stimulate, perceptual positioning, and schema.
- Notas de lectura
- • 3 páginas •
These are class notes from Consumer Behavior Analysis (MKTG425) class which cover Chapter 3: Perception. The notes involve details on the 3 Stages of Perception, Sensory receptors and stimulate, perceptual positioning, and schema.