EU Business Topics
Inhoudsopgave
De Europese Unie: Inleiding........................................................................................................................... 4
Uitdagingen van de Europese Unie......................................................................................................................5
Historiek (in 5 fases...............................................................................................................................................6
Hedendaagse geschiedenis EU.............................................................................................................................7
De werking en instellingen van de Europese Unie........................................................................................... 9
Werking................................................................................................................................................................9
Belangrijkste instellingen......................................................................................................................................9
De Europese Raad............................................................................................................................................9
Europese commissie......................................................................................................................................10
Europees Parlement......................................................................................................................................10
De Raad van de Europese Unie......................................................................................................................10
Europese Hof van Justitie..............................................................................................................................11
Financieel systeem in de EU......................................................................................................................... 12
De Economische en Monetaire Unie (EMU).......................................................................................................12
Macro-economische en geopolitieke kaart van Europa.................................................................................13
De verschillende blokken in de EU......................................................................................................................15
Vergelijking tussen de EU en andere vrijhandelszones......................................................................................15
Case study 1: “How Tesla became Norway’s number 1 selling vehicle P432-442........................................17
Countrystudie 1........................................................................................................................................... 19
Republiek Frankrijk.............................................................................................................................................19
België..................................................................................................................................................................20
Nederland...........................................................................................................................................................21
Duitsland.............................................................................................................................................................21
Oostenrijk...........................................................................................................................................................21
Europeanisatie van het Business Management............................................................................................. 22
Intercultureel management in de EU.................................................................................................................22
, Diversiteit in de EU.............................................................................................................................................22
Onderhandelen in de EU.....................................................................................................................................23
Bedrijfscultuur in Europa....................................................................................................................................24
Countrystudie 2: Brexit................................................................................................................................ 25
Inleiding..............................................................................................................................................................25
Voor- en tegenstanders......................................................................................................................................25
Hoe is het zover kunnen komen..........................................................................................................................26
Mogelijke scenario’s...........................................................................................................................................26
De uiteindelijke oplossing...................................................................................................................................26
Gevolgen.............................................................................................................................................................27
European market and non-market strategy..................................................................................................28
Inleiding..............................................................................................................................................................28
Segmentatie........................................................................................................................................................28
Strategie.............................................................................................................................................................29
Toekomst van marketing in de EU......................................................................................................................30
Lobbying.............................................................................................................................................................30
Ondernemen in Europa................................................................................................................................ 31
Ondernemerschap..............................................................................................................................................31
Ondernemingsrecht in de EU..............................................................................................................................31
Socio-culturele aspecten.....................................................................................................................................31
Technologische factoren.....................................................................................................................................32
Funding...............................................................................................................................................................32
Het nieuwe ondernemerschap in EU..................................................................................................................32
Case Study 2: Lukoil p 373 – 410 + Artikel.....................................................................................................33
Countrystudie 3: Rusland & Oost-Europa...................................................................................................... 35
Historisch overzicht Rusland en Oost-Europa.....................................................................................................35
Oost-Europa en Rusland vandaag......................................................................................................................35
Business opportuniteiten....................................................................................................................................36
, De Toekomst van Europa............................................................................................................................. 37
Artikels................................................................................................................................................................37
Actuele uitdagingen............................................................................................................................................37
Politiek................................................................................................................................................................37
Economie............................................................................................................................................................38
Toekomstige ontwikkelingen..............................................................................................................................38
Externe problemen........................................................................................................................................38
Interne problemen.........................................................................................................................................38
Inhoudsopgave
De Europese Unie: Inleiding........................................................................................................................... 4
Uitdagingen van de Europese Unie......................................................................................................................5
Historiek (in 5 fases...............................................................................................................................................6
Hedendaagse geschiedenis EU.............................................................................................................................7
De werking en instellingen van de Europese Unie........................................................................................... 9
Werking................................................................................................................................................................9
Belangrijkste instellingen......................................................................................................................................9
De Europese Raad............................................................................................................................................9
Europese commissie......................................................................................................................................10
Europees Parlement......................................................................................................................................10
De Raad van de Europese Unie......................................................................................................................10
Europese Hof van Justitie..............................................................................................................................11
Financieel systeem in de EU......................................................................................................................... 12
De Economische en Monetaire Unie (EMU).......................................................................................................12
Macro-economische en geopolitieke kaart van Europa.................................................................................13
De verschillende blokken in de EU......................................................................................................................15
Vergelijking tussen de EU en andere vrijhandelszones......................................................................................15
Case study 1: “How Tesla became Norway’s number 1 selling vehicle P432-442........................................17
Countrystudie 1........................................................................................................................................... 19
Republiek Frankrijk.............................................................................................................................................19
België..................................................................................................................................................................20
Nederland...........................................................................................................................................................21
Duitsland.............................................................................................................................................................21
Oostenrijk...........................................................................................................................................................21
Europeanisatie van het Business Management............................................................................................. 22
Intercultureel management in de EU.................................................................................................................22
, Diversiteit in de EU.............................................................................................................................................22
Onderhandelen in de EU.....................................................................................................................................23
Bedrijfscultuur in Europa....................................................................................................................................24
Countrystudie 2: Brexit................................................................................................................................ 25
Inleiding..............................................................................................................................................................25
Voor- en tegenstanders......................................................................................................................................25
Hoe is het zover kunnen komen..........................................................................................................................26
Mogelijke scenario’s...........................................................................................................................................26
De uiteindelijke oplossing...................................................................................................................................26
Gevolgen.............................................................................................................................................................27
European market and non-market strategy..................................................................................................28
Inleiding..............................................................................................................................................................28
Segmentatie........................................................................................................................................................28
Strategie.............................................................................................................................................................29
Toekomst van marketing in de EU......................................................................................................................30
Lobbying.............................................................................................................................................................30
Ondernemen in Europa................................................................................................................................ 31
Ondernemerschap..............................................................................................................................................31
Ondernemingsrecht in de EU..............................................................................................................................31
Socio-culturele aspecten.....................................................................................................................................31
Technologische factoren.....................................................................................................................................32
Funding...............................................................................................................................................................32
Het nieuwe ondernemerschap in EU..................................................................................................................32
Case Study 2: Lukoil p 373 – 410 + Artikel.....................................................................................................33
Countrystudie 3: Rusland & Oost-Europa...................................................................................................... 35
Historisch overzicht Rusland en Oost-Europa.....................................................................................................35
Oost-Europa en Rusland vandaag......................................................................................................................35
Business opportuniteiten....................................................................................................................................36
, De Toekomst van Europa............................................................................................................................. 37
Artikels................................................................................................................................................................37
Actuele uitdagingen............................................................................................................................................37
Politiek................................................................................................................................................................37
Economie............................................................................................................................................................38
Toekomstige ontwikkelingen..............................................................................................................................38
Externe problemen........................................................................................................................................38
Interne problemen.........................................................................................................................................38
